Let’s Talk About Larisa Love’s “Love Dip” Technique20190627073931
Merging two exciting colors in the new Love Fest Collection – Limelight and Aqua Flow – this 'Love Dip' technique is a clever fusion of color blocking...
Joico Muse: Marc-André Poulin20190619163055
Marc-André Poulin, Joico Guest Artist and Educator, Québec City, CanadaHis passion started as a student, but a lot has happened in the past 14 years, ...
Larisa Love’s Blooming Summer Looks20190617132549
“I wanted to create something that played into the summer season, so I decided to go with sun-kissed and natural looks on these models,” explains Lari...
Get Emma Roberts’ Brand New Boho Blonde20190611150122
View this post on Instagram A post shared by Nikki Lee | Hairstylist (@nikkilee901) on Apr 25, 2019 at 9:39am PDTActress Emma Roberts is kn...
Singer Jewel Has a New Look That Saves Time and Damage20190610135222
View this post on Instagram A post shared by Jill Buck (@jill901) on Apr 12, 2019 at 10:13am PDTThe Jill and Jewel story...“I’ve been doing...
Joico Muse: Sevda Durukan20190517122313
Sevda Durukan, Joico European Color Design Team Member, Brussels, BelgiumOn my nightstand: My iPhone and a bottle of waterI’ll cry if I’m out of: ASSI...
The Scoop: Larisa Love’s ‘Pick-Me-Up’ Technique20190515120937
We sat down for a convo with our super-fun (and uber-creative) Brand Ambassador after the show, to get the full download on the excitement and artistr...
Fire Red Quick Melt20190507115636
This technique is a color blocking-melting hybrid that provides an easy roadmap for wow-worthy color. Pair it with new LumiShine Powerhouse Reds, and ...
Love Dip20190506104933
Our lively LoveFest Collection, a duo of 2 utterly cool, creative shades that harmonize perfectly with your most imaginative looks. Introducing the st...
Richard Mannah Step-By-Step on the Hottest Braid of the Season20190503121946
THE BRAINS BEHIND THE BRAID…Style Talk From Joico International Artistic Director,Richard Mannah:Tell us about your “aha” moment for this look"I wante...