Lunch-Break Gray Coverage Is Here!20211003194559
TAKE A LUMI LUNCH BREAKWith Joico Master Artist, Mecca JonesCover their gray in the time it takes to dash from a desk and gobble a sandwich? Totally d...
“Stairmaster” Foils: Perfect Pop For A Cut-&-Color Collab20210823104905
COLOR THAT STEPS UPWith Joico Global Brand Storyteller, Olivia Smalley“Our client confessed that her hair was feeling dull, and she wanted color to po...
The St. Tropez Technique: A Sunny Brunette Warm-Up20210722101656
SUNNY ST. TROPEZ Featuring Joico Celebrity Artist, Jill Buck, of Salon 901When your brunette client wants her day in the sun, try this deeply gilded w...
Hero Piece with Larisa Love20210715105802
The “Hero Piece” – Hair-Color’s Coolest New TrendFeaturing Joico Global Brand Ambassador, Larisa LoveIf you think the Money Piece is a cool hair-color...
Try The Bomb New Color Technique That Builds Dimension!20210712081506
THE TONING BRICK LAYER METHODFeaturing Joico Global Brand Ambassador, Larisa LoveWhen Joico Global Brand Ambassador, Larisa Love, wants to give her cl...
Flower-Child Blonde: Low-Maintenance and Sunkissed!20210614113910
FLOWER-CHILD BLONDEFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901What do you do when you have a teenage client who wants to look like she’s...
Secret-Menu Hair-Color Reveal: The “Sunset Coral” Technique20210610070012
INTO THE SUNSETFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Ever see a hair color so beautiful, it literally stops you in your tracks? Get...
Butterscotch Blonde: Sweet, Easy, & Super Low-Maintenance20210429100147
BUTTERSCOTCH-BLONDE TECHNIQUEFeaturing Joico Global Brand Ambassador, Larisa LoveButterscotch…it’s a delicious blend of cream, brown sugar, butter, va...
“Blended Bronde”: The Hottest Way To Cover Gray20210426110549
THE BLENDED BRONDE TECHNIQUEWith Joico Celebrity Artist, Jill Buck Of Salon 901Say that three times fast. You’ll want to, after you see Joico Celebrit...
Cardi B’s Bubble-Gum Pink Hair Popped At The Grammys20210319121303
CARDI B GOES PINK FOR THE GRAMMYSFeaturing Celebrity Hair Pro, Tokyo Stylez…THE FORMULAPrep Treatment: Defy Damage ProSeries 1: Bond-Protecting Color ...