What’s better than snapping a pic of your face? Snapping a pic of your can’t-live-without hair products! Come take a sneak peek at the ride-or-die beauty goods that get our pro hairdressers through their day; along with insider tricks to style things up….
SHELFIE FROM MEGAN ATTEBERY, JOICO BRAND EDUCATOR
“It’s filled to the brim with the products that I constantly use!”
- I have my stranded-on-a-desert-island product — Luster Lock, which I always use after washing my hair.
- Then, of course, I have my Zero Heat Air Dry Crème for days that I don’t feel like blow-drying my hair.
- For frizz-free texture, I cocktail Zero Heat with Defy Damage Protective Shield — or HydraSplash Leave-In, if I’m feeling more on the dry side.
- I love my Heat Hero and Humidity Blocker for those days when I use my hot tools.
- And I always finish my look by running either K-PAK Color Therapy Luster Lock Glossing Oil or Colorful Glow Beyond Serum through my ends.
- For a little added, out-the-door texture, I spray in one of our Shake Series products, like Beach Shake. Joico is truly the one stop when it comes to hair care!
SHELFIE FROM LETICIA MCKAY, JOICO ARTISTIC EDUCATOR
“No matter where I am, these are my MUST-HAVE products!”
- Cocktailing K-Pak Color Therapy Luster Lock Instant Shine & Repair Treatment with Defy Damage Protective Shield is always within reach of my chair when it comes to styling. I have a lot of curly-haired clients who need thermal protection, UV protection, and shine when wearing their hair smooth. And this combo is amazing for just that!
- The Colorful Collection is one of my new favorite care system because it’s gentle on the hair, while giving great color longevity. Plus, the Glow Beyond Serum adds crazy SHINE when styling! Love it!!
- Last but definitely not least are K-PAK Color Therapy products; they make it so easy to keep color-treated hair healthy. I also love to add in a weekly Luster Lock Treatment. (I use it under my salon hair steamer for amazing results; but you can wrap hair in a towel as well.)
SHELFIE FROM RICARDO SANTIAGO, JOICO GLOBAL BRAND EDUCATION EXPERT
“My clientele is extremely varied, so having something for everyone is vital to my success; as well as my client’s success with great at-home care! Having a variety of products allows me to customize and tailor the perfect ‘prescription’ for everyone’s needs! Right down the line… these products are my typical go-to’s (in order of use) on any given day, for the perfect selfie-worthy finish!
- K-PAK Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray: This “wonder spray for healthy-looking hair every day” is a silky, leave-in treatment that that delivers a powerful shield of protection against styling stress, thermal damage, and UV exposure – all of which can fade your hair color. The results are remarkable and visible…smooth-as-silk hair that shines like nobody’s business.
- I recommend the Defy Damage Protective Shield on a daily basis. This line has a built-in bond-builder, which is amazing because it keeps their color looking fresh and beautiful, but also leaves hair strong and healthy in the future.
- Always use a heat protectant, like Heat Hero Glossing Thermal Protector, stocked with nourishing Moringa Seed Oil. The instant you spray it onto your hair, Heat Hero delivers a shield that not only puts a barrier between each strand and any heat-styling tool or blow-dryer, but also infuses and fortifies hair with a healthy, glossy sheen that locks out dulling pollutants.
- Body Shake Texturizing Finisher is next in the lineup, because it’s never stiff or sticky. One hit of the button and the power of Body Shake becomes “abundantly” clear — delivering a bouncy fullness, pollution protection, instant lift and volume in seconds. Formulated with a high-performance combination of Rice Starch and unique Copolymers, you get malleable fullness that’s super natural-looking without powdery residue.
- Humidity Blocker + Protective Finishing Spray: It’s perfect if you’ve got the kind of hair that poofs up, frizzes out, and generally misbehaves every time there’s the slightest bit of moisture in the air. Amped-up with lightweight hold and plenty of protection against anything the environment decides to dole out, it deposits an invisible, 24-hour shine shield; providing a barrier that eliminates everything from static and frizz, to pollutants and even hair-dulling sulfates and parabens.
