The 911 Rescue When There’s No Time To Shampoo…20201117101321

The 911 Rescue When There’s No Time To Shampoo…

Joico Global Brand Storyteller, Olivia Smalley, is an ace at pulling a hair rabbit out of a hat. And she does it again in this oops-I-overslept video,...
Say Goodbye To Dry: Your Winter Hair Boosters Are Here20201113113323

Say Goodbye To Dry: Your Winter Hair Boosters Are Here

Cold weather, dry indoor heat, flattening hats, and more…winter can hit hair hard. But follow our cold-weather booster plan and you’ll give your locks...
DIY Style: The Return Of The Double Ponytail20201110090319

DIY Style: The Return Of The Double Ponytail

Ponytails are having a 90’s revival moment with the reappearance of “Twin Tails,” – a flirty and fun throwback style that’s easy to negotiate on your ...
Masque Magic: Watch This Hair Transform In Just 20 Minutes20201106091106

Masque Magic: Watch This Hair Transform In Just 20 Minutes

Olivia has a secret to her long, luxuriously-healthy blonde hair. And today, she’s taking us behind the scenes (read: into her bathroom) to show us ho...
True Star Style: How To Create The Iconic Double Chignon20201103093429

True Star Style: How To Create The Iconic Double Chignon

DO THE TWISTWITH JOICO GLOBAL BRAND AMBASSADOR, LARISA LOVELeave it to Joico Global Brand Ambassador, Larisa Love, to put a super-flattering 2020 twis...
The “S” Wave: Step-By Steps For This Brand-New DIY Curl20201028094302

The “S” Wave: Step-By Steps For This Brand-New DIY Curl

It may not be seismic, but Joico Global Artistic Director, Richard Mannah’s cool new curl technique will definitely leave you shook. The unique S-like...
Iconic “Siren” Hair: How To Glam It Up In Minutes20201027081619

Iconic “Siren” Hair: How To Glam It Up In Minutes

CALLING ALL SIRENSFeaturing Joico Artistic Team Member, Leticia McKayRed hair is Hollywood’s calling card; but it’s also a chameleon, as this iconic s...
The Virtual Halloween Party20201023085021

The Virtual Halloween Party

hosting a virtual Halloween PartyNeed to “raise spirits” among your team members? Give them a treat by hosting a virtual Halloween Party, complete wit...
The “Diy” Ombré Featuring Joico Global Brand Storyteller, Olivia Smalley20201021100730

The “Diy” Ombré Featuring Joico Global Brand Storyteller, Olivia Smalley

Ready to get your superstar, Jenny-from-the-block-look on? Joico Global Brand Storyteller, Olivia Smalley’s going to show you how – on her own hair! –...
The Joi Of Giving: Create Hair And Care20201020085744

The Joi Of Giving: Create Hair And Care

Every day is pretty exciting when you’re a Hollywood hairdresser, like Joico Celebrity Artist, Jill Buck, of LA’s Nine Zero One Salon. But no days are...