The 911 Rescue When There’s No Time To Shampoo…20201117101321
Joico Global Brand Storyteller, Olivia Smalley, is an ace at pulling a hair rabbit out of a hat. And she does it again in this oops-I-overslept video,...
Say Goodbye To Dry: Your Winter Hair Boosters Are Here20201113113323
Cold weather, dry indoor heat, flattening hats, and more…winter can hit hair hard. But follow our cold-weather booster plan and you’ll give your locks...
DIY Style: The Return Of The Double Ponytail20201110090319
Ponytails are having a 90’s revival moment with the reappearance of “Twin Tails,” – a flirty and fun throwback style that’s easy to negotiate on your ...
Masque Magic: Watch This Hair Transform In Just 20 Minutes20201106091106
Olivia has a secret to her long, luxuriously-healthy blonde hair. And today, she’s taking us behind the scenes (read: into her bathroom) to show us ho...
True Star Style: How To Create The Iconic Double Chignon20201103093429
DO THE TWISTWITH JOICO GLOBAL BRAND AMBASSADOR, LARISA LOVELeave it to Joico Global Brand Ambassador, Larisa Love, to put a super-flattering 2020 twis...
The “S” Wave: Step-By Steps For This Brand-New DIY Curl20201028094302
It may not be seismic, but Joico Global Artistic Director, Richard Mannah’s cool new curl technique will definitely leave you shook. The unique S-like...
Iconic “Siren” Hair: How To Glam It Up In Minutes20201027081619
CALLING ALL SIRENSFeaturing Joico Artistic Team Member, Leticia McKayRed hair is Hollywood’s calling card; but it’s also a chameleon, as this iconic s...
The Virtual Halloween Party20201023085021
hosting a virtual Halloween PartyNeed to “raise spirits” among your team members? Give them a treat by hosting a virtual Halloween Party, complete wit...
The “Diy” Ombré Featuring Joico Global Brand Storyteller, Olivia Smalley20201021100730
Ready to get your superstar, Jenny-from-the-block-look on? Joico Global Brand Storyteller, Olivia Smalley’s going to show you how – on her own hair! –...
The Joi Of Giving: Create Hair And Care20201020085744
Every day is pretty exciting when you’re a Hollywood hairdresser, like Joico Celebrity Artist, Jill Buck, of LA’s Nine Zero One Salon. But no days are...