Is your hair looking frightful this winter? If dryness, dullness, and damage don’t show signs of stopping, let Joico Celebrity Artist, Jill Buck, of Salon Nine Zero One, swoop in with 3 instant rescue strategies that will help you weather the storm; returning hair to the healthy zone.
PROBLEM #1: Your color’s killing your hair
Glorious, vibrant, investment hair-color can be your crowning glory. But those chemical services can also do a number on delicate strands, causing the kind of damage that saps strands of strength and resilience.
Jill’s Solution: K-PAK Reconstructor Deep-Penetrating Treatment
Packed with a powerful combo of amino acids and Joico’s smart Keratin technology, K-PAK Reconstructor Deep-Penetrating Treatment rebuilds and strengthens stressed strands in just five fast minutes…instantly transforming hair back to healthy-looking greatness. This is the kind of hair reconstruction so targeted, so transformative, it’s actually been hailed as a fan favorite of millions of stylists around the world. (And it’s racked up the awards as proof!) This hair-restoring formula not only rebuilds and re-strengthens damaged hair, but results in 64% less breakage and improved elasticity.
Directions: Apply to clean, damp hair. Leave in for 5 minutes. Rinse.
PROBLEM #2: Your hair color’s looking dull
Remember when you first left the salon with super rich, radiant color? If the image if fading from your memory – and your hair – feel free to blame the season. Everything from dry indoor heat to thermal styling to pollutants can be the culprit.
Jill’s Solution: K-PAK Color Therapy Luster Lock Instant Shine & Repair Treatment
Known as the “secret to lust-worthy locks,” this deep-repairing miracle hair treatment unlocks out-of-this-world color vibrancy and a dazzling, mirror-like shine that will have you touching your hair in amazement. Stocked with nourishing African Manketti and Argan oils, strands become 9X stronger and visibly healthier-looking.
Directions: Apply to clean, damp hair. Leave on 2-5 minutes, then rinse
PROBLEM #3: You’ve been heat happy
‘Tis the season for blowouts and glam curls – which means lots of thermal styling. Do that routine just a couple of times a week and the “hair and tear” begins – with split ends, dryness, color fade, and frizzies.
Jill’s Solution: Defy Damage Protective Shield
Without question, this is Jill’s favorite, go-to heat protectant. The last stop before picking up that blow-dryer or heat tool, our damage-defense hero shields hair from the ravages of daily styling, and exposure to UV and environmental pollution; delivering exceptional, bond-building protection that guards hair against color fade, breakage, and dryness. Designed for everyday use, hair becomes shinier, stronger, healthier — inside and out.
Directions: Apply small amount to damp hair prior to blow-drying and style as usual
Watch Jill perform before-and-after transformations with all 3 products
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