Get The Hair Feels Sweepstakes Grand Prize Winner

JOICO: What was the inspiration behind the big chop?
LARISA: She’s a mom; she needs something low maintenance and needs a mommy makeover. I went with the dramatic cut and color for a full transformation.

JOICO: Why did you use this specific technique?
LARISA: Because she has dark brown/black hair, we wanted something that would create back-to-back highlights to bring as much brightness as possible. The “Power Bang” name is the perfect accompaniment: It creates a strong fringe and pulls that brightness and boldness to the front.

JOICO: Who’s the best candidate for this combo?
LARISA: Anyone who wants a dramatic transformation. This can be used for long hair or even someone who has a bob.

JOICO: You mentioned that Hannah’s a working mom. Would you consider this look low maintenance?
LARISA: Yes…as long as we leave a natural base. There’s a lot of depth and dimension, so hair is dispersed very naturally. But even with low-maintenance looks, it’s important to come in every three months to keep up with the tone and color. In the salon I highly recommend using the Defy Damage Home Care System after the salon to protect hair bonds and preserve the health of the hair.

JOICO: So exciting that you won the sweepstakes! Tell us what you were thinking when you and Larisa discussed the dramatic cut and color…we saw that you brought pictures with you for inspiration.
HANNAH: It was a big change; and at first, I was scared to go short. But once we talked about the coloring, and I showed her the picture, I put all my trust in Larisa to make it better…and I figured now is the perfect time for a transformation!

JOICO: Your hair looks very natural and it’s so long!
HANNAH: I’ve actually never had short hair OR blonde hair, so this was a dramatic for me. I wanted to try something new and figured this was such a great opportunity to take the leap. I’ve only colored my hair very minimally in the past…

JOICO: Tell us how you initially heard about the sweepstakes?
HANNAH: I found out about it through Larisa’s Instagram. I actually entered in the sweepstakes close to the last minute, so you can imagine I was THAT much more shocked to find out that I won. This is such a unique opportunity and I am beyond excited to receive a transformation from the best in the game!

JOICO: How long have you followed Larisa, and how did you first become acquainted with her?
HANNAH: I’ve been following Larisa for years! I’m very into hats, and have always loved finding different hat makers and inspiration. She has such a great sense of style and her transformations are always so amazing – I love watching them.

JOICO: You mentioned you’re a huge Joico fan. Tell us about your first experience with Joico products….
HANNAH: Just recently, when I tried the Defy Damage Home Care System. Needless to say, I was instantly hooked! My hair has never been healthier and has never looked better – I can confidently say I will use Joico products forever.