DIFFUSE THAT GRAY!
Featuring Joico Celebrity Artist, Jill Buck, of Salon 901

“Not every client is ready for a full gray retouch,” says Joico Celebrity Artist, Jill Buck of Salon Nine Zero One, who advises her clients to bridge the blonde/gray gap by diffusing their gray for as long as possible.
“Yes, we could cover the gray completely, but that creates a much more high-maintenance look for my client,” explains Jill, who likes this dimensional blonde option for clients who are approximately 25 percent gray.
Using Blonde Life highlights and LumiShine demi-liquids, it delivers tons of dimension without the severity of full coverage.
JILL'S NOTEBOOK...
“This method allows for someone with gray hair to feel like they can have that perfect Cali blonde, too! It’s soft, it’s dimensional, and it doesn’t need to be done as often as a full-coverage look.”
“I love to switch up my foil placement. So, for example, if I created a Mohawk section in the last appointment, this time, I’ll go horizontal up the part line. It’s a great tip for keeping hair dimensional.”
“The look works for clients who are less than 50 percent gray. 25 percent is the sweet spot.”


Formula 1: (Pre-Lightening) BlondeLife Powder Lightener with LumiShine 20 Volume Developer
Formula 2: (Root Tap) LumiShine Demi-Permanent Liquid 7N + 7SB 5 Volume Developer
Formula 3: (Gloss) LumiShine Demi-Permanent Liquid Color 10NG + 10SB with LumiShine 5 Volume Developer
Final Step: Defy Damage Pro Series2 Bond-Strengthening Color Treatment
SEND YOUR CLIENT HOME WITH...
Blonde Life Brightening Shampoo:
Never lose your cool again with this brass-neutralizing, sulfate-free cleanser that instantly kicks those unwanted yellow tones to the curb. With powerful ingredients that fight frizz, add hydration, and take a gentle hand with fragile, highlighted strands, your blonde hair becomes bright, brilliant, and gleamingly gorgeous. Directions: Saturate hair thoroughly with warm water, then work in a good dollop of Shampoo, gently massaging into a lather. Rinse and repeat if necessary.
Blonde Life Brightening Conditioner:
Experience the lightness of a lotion and science of a serum with this deeply-nourishing, daily Conditioner that hydrates highlighted blonde hair without weighing strands down. Thanks to an exotic blend of rich Tamanu and Manoi oils, your delicate strands will be treated to maximum shine, frizz-fighting power, and gleaming, on-tone blonde that combs through like a dream. Directions: Distribute a small amount evenly to freshly-washed hair; leave in for one minute, then rinse.
Blonde Life Brightening Masque:
Take hair out of hiding with this illuminating treatment that hydrates highlighted blondes, softens each strand, and amps up the gleam factor by banishing unwanted trace minerals that can lead to dullness and yellow tones. Thanks to exotic ingredients, like rich Tamanu and Manoi oils, you’ll get a crystal-clear, frizz-free finish in just one easy, 5-minute treatment. Directions: Apply to freshly-cleansed, damp hair. Leave on 3 - 5 minutes; rinse. Use one or more times per week as needed.