JOICO MISSION OF WELLNESS
The Big Give-Back Sweepstakes
During the COVID-19 pandemic, Joico wants to show the professional hair community that we truly are in this together. On April 1st, 2020 Joico is launching “The Big Give-Back” campaign and sweepstakes; consisting of weekly sweepstakes that will award a lucky pro up to $1,000.00* to help pay for salon expenses, like rent costs or booth rental fees or even salon utilities (restrictions apply*). The campaign will announce one random winner every week and will run from April until the end of the year.
This sweeps has ended good luck to all that have entered!
Digital Education: Stay Inspired & Motivated At Home
Don’t let this unfamiliar time take away what you love – go into creative overdrive: stay motivated and inspired with exciting Facebook LIVE presentations and remote education featuring Joico’s top artists: Larisa Love, Gina Bianca, Ricardo Santiago, Jill Buck, Olivia Smalley and Zoë Carpenter – all designed to enable safe participation right from your own screen in the safety and comfort of your own home. These opportunities will be available at Joico’s Education on Demand – your 24/7 virtual classroom.
Richard Mannah JoiChats
Joico Global Artistic Director, Richard Mannah will host a series of “JoiChats,” which include his first on how to remain active in your career during this time and his second will be an exclusive interview with Mark Bustos! Joico’s other top artists will also continue to provide Facebook Live technique education segments.
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As North America looks in hope towards salon businesses re-opening, Henkel North America, via it’s hair care professional brands, Alterna®, Joico®, Kenra®, #mydentity®, Pravana®, Schwarzkopf Professional®, SexyHair®, and Zotos Professional® announce its “Beauty Care United-Standing Together with Stylists” a campaign and program aimed at helping to bring back the ‘unity’ in the salon community. The program is designed to support professional salons and hairstylists navigate what will be a “new normal” through encouraging and motivational tools, and education from their favorite artists. Henkel’s BeautyCareUnited Virtual Kit offers a treasure trove of marketing tools and tips to help you through the back-in-biz transition.
Other Help & Resources
PBA DISASTER RELIEF FUND
The PBA Disaster Relief Fund is there to help beauty industry professionals rebuild their lives following the devastation of natural disaster. 100% of funds donated go directly to beauty industry professionals. Professionals do not need to be a PBA member to apply or donate funds.
HENKEL SUPPORTS THE PROFESSIONAL BEAUTY ASSOCIATION’S COVID-19 RELIEF FUND
Henkel N.A.’s Beauty Care Hair Professional business today announced that the Company will donate $200,000 to The Professional Beauty Association (PBA) COVID-19 Relief Fund, designed to help support licensed beauty professionals who have not been able to work or are experiencing financial hardships due to the COVID-19 outbreak.
GLOBAL SOLIDARITY PROGRAM
Joico’s parent company, Henkel, has launched an extensive Global Solidarity Program. It includes large-scale global monetary and product donations like personal and household hygiene products, and shifts in production to help healthcare workers and public institutions in need of supplies unique to their needs, and will work on specific benefits aimed at small and mid-sized salons and hairdressers during this challenging time.
HACKS FOR YOUR HOME OFFICE ROUTINE
We collected 10 tips that will help you get the most out of your home office day. For salon management and other office staff, learn how to be efficient when working remotely.
Covid-19 Related Articles
Quarantine Hair: The Do’s and Don’ts
How to Stay Positive with Olivia Smalley
Ignite The Spark: Online Learning 24/7
How to Manage any “Crunch” time – Tips & Ideas from Pros
You Can Help Your Hairstylist Today. Here’s How…
How to Keep Your Business Healthy Right Now
