Beachy Curls With a 90’s Twist: The Easy How-To20200609101054
Loose, beachy waves are still hugely popular. But Larisa gives them a unique twist by throwing in a throwback 90’s move – the addition of two small po...
No Commitment-Bangs: Try This Fake-Out Trick20200529145454
How to fake 'em ‘til you make ‘em with Joico Celebrity Artist, Jill Buck. Bangs are great. Except when they aren’t. And once you take the plunge, it’s...
The Quarantine Quiz: What’s Your Lockdown Look?20200529140301
A new, home-bound lifestyle = a new look, a new routine, a new attitude. But we’re guessing that even sheltering-in-place can’t keep a true glamour-gi...
No Time For A Blowout? Try This Fake-It Trick20200528121831
Joico Brand Storyteller, Olivia Smalley’s Latest Hair HackThe elusive, perfect blowout: Nine times out of ten, it requires a round brush, an endless d...
3 Hot Influencers And The Joico Looks They Love…20200522100150
Things may be quiet in the salon, but on the creative front – it’s full steam ahead! Proof of this artistic whirlwind are the amazing Joico looks and ...
Overnight Curls with A Scarf20200519085800
“This hack is now my official favorite,” says Joico Brand Storyteller, Olivia Smalley, the artist famous for blowing up the internet with a curl trick...
The 3 Biggest Blonde Problems And How To Fix Them20200514100233
BLONDE PROB #1“I can’t deal with the high maintenance”To the rescue: Joico Guest Artist, Ricardo SantiagoHis strategy: When my clients want to transit...
The Easiest Little Hair Trick You’ll Ever “Do”20200512114909
“Ready to start doing your hair in more than just a ponytail!?,” Jill Buck asked her legions of Instagram followers. We’re guessing she got a resoundi...
Teach Me How to Curl My Hair, Please!20200508093521
Creating beachy bends, glam-slam curls, wild waves, or playful corkscrews can transform hair from blah to beautiful in minutes. And if you have the kn...
Quarantine Hair: The Do’s and Don’ts20200506093928
AVOID DAMAGEWithout a hair appointment on the immediate horizon, it’s hard to sit back and watch your color fade, your cut lose shape, and those roots...