Featuring Joico Global Technical Director, Jeannetta Walker-Rodgers
The Gemini hair trend is taking TikTok by storm, and no one does it better than Joico Global Technical Director, Jeannetta Walker-Rodgers, who captures the playful, fun-loving nature of this star sign using Blonde Life SilverLight Charcoal Lightener in the NEW 2lb size. By pairing bold color-blocking and Joico’s game-changing lightener that neutralizes yellow tones while processing, Jeannetta was able to create a gorgeous, dark-to-light transformation that proves her star is always rising!

Look and learn…
Watch as Jeannetta takes you through the art of creating healthy dark-to-light contrast, tremendous shine, and clean lift on beautiful brunette curls:
Why Blonde Life SilverLight?
“The use of charcoal to help counteract brassiness is hands-down my favorite benefit,” says Jeannetta, who also relies on the product’s bond-builders and rich Monoi and Tamanu Oils to help keep hair hydrated and healthy, even when lifting 9+ levels. “You can expect a magnificent, clean lift and shiny, healthy-looking hair that feels amazing.”

Jeannetta’s Gemini tricks…

Use a “skip slice” technique: This pattern of creating highlights with deliberate gaps of dark in between ensures that the face-frame pops while blending with natural brunette.
Don’t forget the detox: Jeannetta uses Defy Damage Detox Shampoo after lifting her clients to amp up the shine and get clean results before going in with toner.
Finish with moisture: KBOND20 Power Masque is the go-to treatment for all of Jeannetta’s dark-to-light transformations, delivering 5X stronger hair* by rebuilding and protecting hair bonds with deep nourishment.
Formula 2 (Root Shadow): Joico Blonde Life Demi Gloss 10BV + 9BV with 5 Volume Blonde Life Coconut Oil Developer
Care: Joico Defy Damage Protective Shampoo Joico Defy Damage KBOND20 Power Masque, Joico K-PAK Color Therapy Luster Lock Multi-Perfector Daily Shine & Protect Spray
Are you ready to take the Blonde Life dare and try Jeannetta’s technique? Let’s make it easy…
Blonde Life SilverLight Lightening Powder is now available in a convenient 2-lb size. This unique, charcoal-infused formula lets you prime those cool, silvery blondes and counteract brassiness WHILE processing, delivering 9+ levels of lift and making hair 2X more resistant to breakage. Check it out, here:
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