WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Platinum Rain20210211093939
Platinum Rain
“Being able to trust your product’s performance is so important. Whether I’m working behind the chair or on stage, I know I can count on Blonde Life L...
Fierce Fireworks! Get Katy Perry’s Platinum-Ice Color20210129094831
Fierce Fireworks! Get Katy Perry’s Platinum-Ice Color
KATY PERRY’S PLATINUM CELEBRATIONFeaturing Joico Guest Artist, Rick Henry View this post on Instagram A post shared by Joico (@joico)As patr...
Gaga’s Gorg Hair At The Inauguration20210127103658
Gaga’s Gorg Hair At The Inauguration
GAGA’S UPLIFTING UPDO: THE “HALO BRAID”Featuring Joico Celebrity Artist, Frederic AspirasOh, say, did you see Gaga’s gorgeous inaugural updo, styled b...
The Root Shadow Formula That Bridges Brunette And Blonde20210125091356
The Root Shadow Formula That Bridges Brunette And Blonde
WHEN BROWN GOES BLONDEWith Joico Celebrity Artist, Jill Buck Of Salon 901Want the path to the most perfect grow-out on your brunette clients with majo...
2 Perfect, Secret-Menu Root Taps For Luscious Red Hair20210118092809
2 Perfect, Secret-Menu Root Taps For Luscious Red Hair
SECRET-MENU REVEAL: ROOT TAPS FOR REDHEADSFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Want to create that perfect depth at the crown of y...
Introducing Ice-Edge: The Coolest Money-Piece Technique20210114094742
Introducing Ice-Edge: The Coolest Money-Piece Technique
Who doesn’t melt over an icy white blonde? Certainly not Joico artists, who jumped at the chance to join our Ice-Queen Challenge and create cool-as-ca...
Crystal-Lite: A Low-Maintenance “Platinum” Technique20210112093329
Crystal-Lite: A Low-Maintenance “Platinum” Technique
THE CRYSTAL-LITE TECHNIQUEFeaturing Joico Global Brand Ambassador, Larisa LoveImagine the glorious transformation to pure, icy-white blonde – with a l...
Double Ash Prism Lights Technique20201230125325
Double Ash Prism Lights Technique
Cool brunette hair is a “mushrooming” trend – and easier than ever to create with LumiShine’s new Ash-Ash Series, a collection of seven perfectly bala...
Blonde Root Shadows: Perfect Warm, Cool, & Neutral Formulas20201221084327
Blonde Root Shadows: Perfect Warm, Cool, & Neutral Formulas
THE PERFECT ROOT SHADOW MENUFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Thanks to her “secret menu” of blonde Root Shadows, Joico Celebri...
See How This Pro Fixed Hair That Hasn’t Seen A Salon In Ages20201217090446
See How This Pro Fixed Hair That Hasn’t Seen A Salon In Ages
THE BIG FIXWith Joico Celebrity Artist, Jill Buck, of 901 SalonHer client sat in the chair. Three inches of color grow-out…a year since the last hairc...
