WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
It’s Time To Meet Hold Hero!20260105171124
It’s Time To Meet Hold Hero!
ULTRA HOLD + MEGA SHINEGet a hold of this news: A superhero hairspray is coming your way that locks in style for up to seven days, with maximum hold a...
My Hair’s Got Plans For 7 Days20251219125240
My Hair’s Got Plans For 7 Days
Get a hold of this news! You’re about to meet a hero hairspray that locks in style for up to seven days, with maximum hold and intense shine.Introduci...
Holiday-in-a-hurry: 10 Minutes To High-impact Hair!20251215102606
Holiday-in-a-hurry: 10 Minutes To High-impact Hair!
LUMI10 DELIVERS TIMESAVING COLOR WITH FULL COVERAGEIt’s the most wonderful time of the year. It’s also the busiest – for hairdressers trying to fit ev...
Fall in Love With Shine: Must-Try Hair Colors for the Season20251006152020
Fall in Love With Shine: Must-Try Hair Colors for the Season
The Shine Theory: Why LumiShine Defines Fall 2025This fall, the hottest accessory isn’t a new bag or boots—it’s shine. More than a finishing touch, sh...
NEW: Dream Blowout Glass 72hr Frizz Fighter20250922111300
NEW: Dream Blowout Glass 72hr Frizz Fighter
Blowouts That Last Days, Not HoursGive your clients the kind of blowout they’ll rave about—one that delivers glass-like shine, while resisting humidit...
Inside Larisa Love’s Sold-Out Tour: Why You Can’t Ignore the “Imposter Artist” Message20250822093654
Inside Larisa Love’s Sold-Out Tour: Why You Can’t Ignore the “Imposter Artist” Message
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveYou’ve seen the hype. Now, here’s what it’s really about.It’s Raw. It’s Real...
3 Fall Hair Color Trends Too Hot to Miss20250822093607
3 Fall Hair Color Trends Too Hot to Miss
Your Sneak Peek at Fall’s Must-Know ShadesFall is on the horizon—and with it comes a fresh wave of hair color inspiration your clients will be asking ...
Introducing with Pride… The Full-Support Salon20250821105531
Introducing with Pride… The Full-Support Salon
With a stylist, a barber, and – yes, even an onsite therapist – one innovative owner created a sanctuary and safe haven that has taken the term “LGBTQ...
Dry Hair Revival: Your Guide to 24-Hour Moisture20250820092636
Dry Hair Revival: Your Guide to 24-Hour Moisture
Moisture Recovery vs HydraSplash – The Pro’s Backbar PlaybookFrom parched to replenished, the right hydration ritual starts at the backbar. In this pr...
Pride & Prejudice20250811133513
Pride & Prejudice
The most honest (and powerful) story you’ll read today, featuring Joico Guest Artist, Ailynn Nguyen, owner of Secret Grotto Salon in Ayer, MAHere at J...
