Skip to content

Search

Hair Care/
- All Hair Care/
- Styling/
- Hair Care By Concern/
- Healthy Hair Quiz/
- Hair Color/
- #HairJoi Blog/
Professional/
- First Column/
  - All Pro Hair Color/
  - Pro Color Shop/
  - Pro Care/
  - ISO Perms/
  - K-PAK Waves/
  - Technical Charts/
- Second Column/
  - Events Calendar/
  - Virtual Classroom/
  - Education On Demand/
  - Hair Color Lookbook/
  - Insider Rewards/
  - Pro Blog/
  - Salon Toolkit/
  - Pro Giveaways/
Salon Locator/

Hair Care/
Hair Color/
#HairJoi Blog/
Salon Locator/
Pro Color/
- All Pro Hair Color/
- Pro Color Shop/
- ISO Perms/
- K-PAK Waves/
- Technical Charts/
Pro Care/
Pro Education/
Pro Blog/
Salon Toolkit/
Insider Rewards/
Pro Giveaways/

Search

Moisture Recovery

Thirsty hair? Quench it!

Slide

Slide

the joi of healthy hair

e-NEWSLETTER

The scoop on new products, freebies, and total hair joi — straight to your inbox

"*" indicates required fields

Email*

I'm a*

Joico Fan

Salon Professional

Consent*

By checking this box I am signing up for the Joico Newsletter and confirm that I want to receive the latest product news, special offers, and promotions from Joico®. I can opt out at any time. In addition, I agree to be bound by the Henkel Terms of Use, and I acknowledge and consent to the practices described in Henkel’s Privacy Policy and CA Privacy Notice.

Name

This field is for validation purposes and should be left unchanged.

Get To Know Us

Green Initiatives

Insider Rewards

International

Latin America and the Caribbean

Australia/ New Zealand

Terms of Use
Privacy Policy
SDS
About Ads
Cookies
Accessibility
CA Privacy Notice
Consumer Health Data Privacy Notice
Do Not Sell or Share My Personal Information

© 2025 Henkel Corporation. All Rights Reserved

Top

WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU

Thinking about switching your haircare routine to something a little cleaner, more earth-friendly, and full of naturally derived ingredients? Joico’s Inner Joi line is set to become new best friend.

Take this quiz and we’ll create an Inner Joi routine that’s custom-made for your hair:

When you’re frustrated with your hair, what are you most likely thinking?

Can’t believe my color is already fading!
My hair never seems to grow long because it’s always breaking.
No matter what I do, my hair is dry, dull, and…blah.

Which clean-beauty feature is most important to you?

The ingredients are naturally derived.
The products come in sustainable packaging.
The line is animal test-free.

How many times a week do you use a styling product?

1 X a week.
2 – 3 X a week.
Every single day.

How often do you color your hair?

Every 4 – 6 weeks.
Every 7 – 10 weeks.
Never have.

Let’s talk hair texture. Which is closest to yours?

Straight.
Wavy.
Curly or coily.

How important is it that your hair products have an eco/social benefit – like giving back to communities in need, or cleaning up ocean plastic?

Super important. Bringing positive change to the world is everything.
It’s something I’m thinking about more often lately – like recycling.
I don’t really look for that specifically, but it’s a nice feature.

Check Answers

Your Result:

Sorry, no results found.

Please repeat the quiz and try different answer combinations.

Your match: Inner Joi Hydrate Collection

Dry hair is a drag; and it sounds like that’s exactly what you’re dealing with. Inner Joi’s Hydrate trio of Shampoo, Conditioner, and Detangler delivers all-day moisture with Apple extract, a natural humectant that’s widely considered to be a superfood; as well as Aloe, rich in essential vitamins, amino, and fatty acids. Hair will look soft, polished, and exceptionally shiny without getting weighed down by heavy formulas; scalp feels fresh and replenished. In addition to nourishing moisture, these clean products feature:

• Naturally-derived*, animal-test-free, 100% vegan
• Sustainably sourced ingredients†
• No Parabens, Gluten, and SLS/SLES Sulfates
• A commitment to helping communities in need

model holding hydrate collection

FIND YOUR INNER JOI COLLECTION ON AMAZON

*According to Global ISO 16128 Standard, 90%-96% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90%-96% of the formulas
†We define ‘sustainably sourced' as ingredients that are plant-derived and/or obtained through upcycling processes

Your match: Inner Joi Strengthen Collection

Sounds like you’ve got fragile hair. Give it a powerful boost with this super-set trio of Shampoo, Conditioner, and Masque designed to build and repair damaged strands, and prevent future breakage. This collection is formulated with Coconut and Abyssinian Oils (environmentally-friendly superfood antioxidants); with each use, hair feels soft and reenergized, with bouncy movement and increased shine. In addition, these clean products feature:

• Naturally-derived*, animal-test-free, 100% vegan
• Sustainably sourced ingredients†
• No Parabens, Gluten, and SLS/SLES Sulfates
• A commitment to helping communities in need

model holding strengthen collection

FIND YOUR INNER JOI COLLECTION ON AMAZON

*According to Global ISO 16128 Standard, 90%-96% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90%-96% of the formulas
†We define ‘sustainably sourced' as ingredients that are plant-derived and/or obtained through upcycling processes

Your match: Inner Joi Preserve Collection

We get your frustration with pricey hair color that just won’t stay put. Fight the fade by 83% with this healthy trio of Shampoo, Conditioner, and Protective Milk, developed with Beet Root Extract and nourishing Raspberry Seed Oil! In addition to long-hauling your hair color (and leaving it vibrant and brilliantly shiny), these clean products feature:

• Naturally-derived*, animal-test-free, 100% vegan
• Sustainably sourced ingredients†
• No Parabens, Gluten, and SLS/SLES Sulfates
• A commitment to helping communities in need

model holding preserve collection

FIND YOUR INNER JOI COLLECTION ON AMAZON

*According to Global ISO 16128 Standard, 90%-96% naturally derived means that plant and mineral-derived materials and water, all of which undergo limited processing, make up at least 90%-96% of the formulas
†We define ‘sustainably sourced' as ingredients that are plant-derived and/or obtained through upcycling processes

Retake Quiz

If you have any difficulties with using this website, please contact consumer.relationsNA@henkel.com or 908-280-4147. We make every effort to respond within 24 hours.

Last Updated: 12/10/2019

Choose your country or region

Latin America and the Caribbean

Australia / New Zealand