A Joi-ful Welcome To Jeannetta Walker-Rodgers

Her buzz-phrase is Watch It Bounce – which makes total sense, because the newest member of our superstar team is an absolute master in the art of creating healthy, shiny, bouncy hair. Come meet Jeannetta Walker-Rodgers, and find out why we’re so excited to have this one-of-a-kind texture talent join the Joico family….

Jeannetta Walker

Get ready for greatness…

With 20+ years’ experience in hairstyling, coloring, and extensions under her belt, Chicago-based Jeannetta Walker-Rodgers has a long list of bragging rights: Yes, she’s a Certified Master Colorist and Texture Expert, who’s racked up nominations for some of the beauty industry’s most coveted awards. And, yes, she’s graced the main stages of prominent national shows, including Behind the Chair, Hair Love Retreat, Texture VS Race, Texture Hair Elevated, and much more.

But as a celebrated color- transformation specialist, Jeannetta has a mission that’s perhaps even nearer and dearer to her heart – a passion for education, and a dedication to teaching hairstylists across the globe how to be technically excellent in everything from color formulation and technique, to hair care and styling mastery. “Jae,” as she’s known to her wide circle of friends, family, and colleagues, firmly believes in paying it forward; and helping stylists feel confident working with all hair types and textures. Her commitment to elevating others is just one of the many reasons we’re so thrilled she’s joined us here at Joico; and we can’t wait to bring you her infectious joi and hair expertise.

Musing with Jeannetta…

How it all began

“I come from a family of cosmetologists; my Dad is a licensed barber, and my aunt is still a very active hairstylist. I’ve always been artistic and very good with my hands. As a child and teen, I spent soooooo much time in the salon. I got into nails first at a very young age; doing designs with a piece of thread and acrylic paint at our 8th grade cafeteria table! Next, I started doing hair on myself…then my friends’ and family’s hair…and I was good at it! After my first year of college, I BEGGED my Mom to let me attend hair school, promising I would go back to college when I was done (and I did). My Mom folded with much trepidation; and the rest is history. If only if she could see me now!”

My inspo

Life. I get inspiration from everything around me. Architecture, color, textures, emotions…. I’m literally the person who will stop and smell the roses while everyone else is wondering why I’m moving so slowly! I’ve always wanted to learn construction; particularly, creating artistic backsplashes and intricate designs for hardwood flooring. I love to paint with acrylics on canvas, and learned in-depth color theory studying fine art in college. That background definitely helps me in my work today.”

Fun fact: “I adore animals, and one day would love to have a small farm.”

My ride-or-die products

Defy Damages Pro Series is incredibly easy to use, and the hair just feels soooo amazing afterwards.”

“I love Heat Hero!!!!!!! The feel and shine is impeccable; it’s so lightweight, and protects the hair flawlessly.”

I’ve fallen in love with Body Shake. My goodness – I’ve never had a product expand curls like that…ever!”

LumiShine Permanent Color is MY JAMMMMMM! Such shiny, healthy-looking results – the line totally rocks my world.”

Defy Damage Pro Series bottles
Joico Heat Hero bottle
Joico Body Shake bottle
lumihsine permanent liquid boxes

Stay tuned as we bring you Jeannetta’s invaluable techniques, tricks, and texture tips in the months to come!

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