Mask Hacks That Make You Look Like A Style Genius20200710082335

Mask Hacks That Make You Look Like A Style Genius

 View this post on Instagram A post shared by Joico (@joico) on Jun 6, 2020 at 2:58pm PDTHack #1: The Haircut BungeeYou’ll need: 1 hair bung...
Kicking The Brass With Joico Global Brand Storyteller, Olivia Smalley…20200707095828

Kicking The Brass With Joico Global Brand Storyteller, Olivia Smalley…

So, picture this: Olivia – who’s got thousands upon thousands of devoted Instagram fans – takes to social because her Florida-blonde hair is looking y...
The Summer Hairstyle That Only Looks Hard20200703073331

The Summer Hairstyle That Only Looks Hard

You’ve likely seen those can’t-look-away hair demo videos online – the ones where stylists pull and mold strands into masterpiece works of art. Head’s...
Gaga’s Colorful Half-Up/Half-Down Video Look20200702102303

Gaga’s Colorful Half-Up/Half-Down Video Look

The gorg half-up/half-down ponytailed look created by Joico Celebrity Artist, Frederic Aspiras, for Gaga’s new music video with Ariana Grande is a tot...
A Look Through Quarantine-Colored Lenses…20200630132359

A Look Through Quarantine-Colored Lenses…

As salons around the country are starting to re-open, we’re like horses at the gate with our eye on the prize. It’s Go Time; and today, we’re taking a...
5 Reasons Your Hair is Dry in Summer20200626091917

5 Reasons Your Hair is Dry in Summer

Summer may be the season of fun, but it can also be the hardest on your hair. In addition to harsh elements and outdoor activities stripping strands o...
Fine-Hair Tricks From Pros-In-The-Know20200619080837

Fine-Hair Tricks From Pros-In-The-Know

what Joico Global Artistic Director, Richard Mannah, has to say…“Fine hair can be flat, limp, greasy, and lifeless; and that makes it hard to manage,”...
Bubble Curls You Can’t Blow…20200616095327

Bubble Curls You Can’t Blow…

“Everyone knows how much I love heatless waves,” teased Olivia on her Insta video. “These bubble curls are so simple to do; and actually lasted four d...
Your Personal Joi Handbook From Richard Mannah20200612111707

Your Personal Joi Handbook From Richard Mannah

Heed the “P’s”Pain propels you to your purpose and begins the process of taking action in your life.Persistence leads to pleasure and achieving your g...
Beachy Curls With a 90’s Twist: The Easy How-To20200609101054

Beachy Curls With a 90’s Twist: The Easy How-To

Loose, beachy waves are still hugely popular. But Larisa gives them a unique twist by throwing in a throwback 90’s move – the addition of two small po...