Mask Hacks That Make You Look Like A Style Genius20200710082335
View this post on Instagram A post shared by Joico (@joico) on Jun 6, 2020 at 2:58pm PDTHack #1: The Haircut BungeeYou’ll need: 1 hair bung...
Kicking The Brass With Joico Global Brand Storyteller, Olivia Smalley…20200707095828
So, picture this: Olivia – who’s got thousands upon thousands of devoted Instagram fans – takes to social because her Florida-blonde hair is looking y...
The Summer Hairstyle That Only Looks Hard20200703073331
You’ve likely seen those can’t-look-away hair demo videos online – the ones where stylists pull and mold strands into masterpiece works of art. Head’s...
Gaga’s Colorful Half-Up/Half-Down Video Look20200702102303
The gorg half-up/half-down ponytailed look created by Joico Celebrity Artist, Frederic Aspiras, for Gaga’s new music video with Ariana Grande is a tot...
A Look Through Quarantine-Colored Lenses…20200630132359
As salons around the country are starting to re-open, we’re like horses at the gate with our eye on the prize. It’s Go Time; and today, we’re taking a...
5 Reasons Your Hair is Dry in Summer20200626091917
Summer may be the season of fun, but it can also be the hardest on your hair. In addition to harsh elements and outdoor activities stripping strands o...
Fine-Hair Tricks From Pros-In-The-Know20200619080837
what Joico Global Artistic Director, Richard Mannah, has to say…“Fine hair can be flat, limp, greasy, and lifeless; and that makes it hard to manage,”...
Bubble Curls You Can’t Blow…20200616095327
“Everyone knows how much I love heatless waves,” teased Olivia on her Insta video. “These bubble curls are so simple to do; and actually lasted four d...
Your Personal Joi Handbook From Richard Mannah20200612111707
Heed the “P’s”Pain propels you to your purpose and begins the process of taking action in your life.Persistence leads to pleasure and achieving your g...
Beachy Curls With a 90’s Twist: The Easy How-To20200609101054
Loose, beachy waves are still hugely popular. But Larisa gives them a unique twist by throwing in a throwback 90’s move – the addition of two small po...