WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Healthy Hair Secrets Revealed20260119094941
Healthy Hair Secrets Revealed
Want to color without compromise? These 3 damage-free techniques deliver WOW results!How to take your clients from dull to dazzling in the New Era of ...
It’s Time To Meet Hold Hero!20260105171124
It’s Time To Meet Hold Hero!
ULTRA HOLD + MEGA SHINEGet a hold of this news: A superhero hairspray is coming your way that locks in style for up to seven days, with maximum hold a...
My Hair’s Got Plans For 7 Days20251219125240
My Hair’s Got Plans For 7 Days
Get a hold of this news! You’re about to meet a hero hairspray that locks in style for up to seven days, with maximum hold and intense shine.Introduci...
Holiday-in-a-hurry: 10 Minutes To High-impact Hair!20251215102606
Holiday-in-a-hurry: 10 Minutes To High-impact Hair!
LUMI10 DELIVERS TIMESAVING COLOR WITH FULL COVERAGEIt’s the most wonderful time of the year. It’s also the busiest – for hairdressers trying to fit ev...
Fall in Love With Shine: Must-Try Hair Colors for the Season20251006152020
Fall in Love With Shine: Must-Try Hair Colors for the Season
The Shine Theory: Why LumiShine Defines Fall 2025This fall, the hottest accessory isn’t a new bag or boots—it’s shine. More than a finishing touch, sh...
NEW: Dream Blowout Glass 72hr Frizz Fighter20250922111300
NEW: Dream Blowout Glass 72hr Frizz Fighter
Blowouts That Last Days, Not HoursGive your clients the kind of blowout they’ll rave about—one that delivers glass-like shine, while resisting humidit...
3 Fall Hair Color Trends Too Hot to Miss20250822093607
3 Fall Hair Color Trends Too Hot to Miss
Your Sneak Peek at Fall’s Must-Know ShadesFall is on the horizon—and with it comes a fresh wave of hair color inspiration your clients will be asking ...
Dry Hair Revival: Your Guide to 24-Hour Moisture20250820092636
Dry Hair Revival: Your Guide to 24-Hour Moisture
Moisture Recovery vs HydraSplash – The Pro’s Backbar PlaybookFrom parched to replenished, the right hydration ritual starts at the backbar. In this pr...
Introducing: Moisture Recovery 24Hr Moisture Recharge Leave-In20250729163717
Introducing: Moisture Recovery 24Hr Moisture Recharge Leave-In
The Dry Hair Revival Starts HereWhen your clients’ hair is thick, coarse, or parched beyond belief, sometimes a little hydration just isn’t enough. Th...
Blonde and Bright with SilverLight20250725141509
Blonde and Bright with SilverLight
Featuring Joico Global Brand Storyteller and Blonde Specialist, Olivia ThompsonWhen Joico Global Brand Storyteller and Blonde Specialist, Olivia Thomp...
