WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Blonde Diffusion Meets Undermelt20180215134556
Blonde Diffusion Meets Undermelt
Zoe Carpenter (ZoeQueenOfBlonde) fuses her signature Blonde Diffusion method with the Salon I-Deas Undermelt. Using Joico Artistry foils and new Blond...
Crème D’Blonde20180215124706
Crème D’Blonde
Marisa Marino, Celebrity Colorist and Senior Stylist at 901 Salon in West Hollywood, as she shows you her Crème D’Blonde Technique using Joi Color Sys...
Cream and Sugar20180212133813
Cream and Sugar
Denis De Souza shows you how to lift your blonde to new heights without sacrificing shiny, healthy hair with Joico’s NEW Blonde Life Hyper High Lift P...
Julianne’s Star Shines Brightly… and Blonde Again20180209160652
Julianne’s Star Shines Brightly… and Blonde Again
West Hollywood, CA (July 26, 2018) – Julianne Hough is back to living the Blonde Life and thanks to her Nine Zero One Salon stylist and co-salon owner...
Sunshine Blonde20180207162837
Sunshine Blonde
Lisa Satorn, Senior Stylist at 901 Salon, created this look Sunshine Blonde. Her inspiration was “island vibes”. Lisa said, “She has beautiful thick n...
Icy Silver Blonde20180207162000
Icy Silver Blonde
To create this icy silver blonde, Melody Sparrow first had to “erase” Joico Color Intensity magenta and pink faded from her clients hair. She used Joi...
Silver Blue Siren20180207110642
Silver Blue Siren
Mirror, mirror on the wall, who’s the fairest and coolest of them all? With LumiShine’s NEW Silver Blue Series, it can be any brunette who sits in you...
Flash Blonde20180206214507
Flash Blonde
JOIn Denis DeSouza, celebrity colorist for JOICO as he shares Flash Blonde, a super quick and easy blonding technique that delivers a gorgeous, perfec...
Honey Amber Lights20180206174528
Honey Amber Lights
Honey Amber Lights, a sweet and sophisticated spin on rose-gold from Hollywood’s queen bee of blonding, Zoë Carpenter....
Reverse Blonde Diffusion20180204180437
Reverse Blonde Diffusion
Beverly Hills, CA (August 6, 2018) Joico Guest Artist Zoë Carpenter shows off her new “Reverse Blonde Diffusion” technique for the perfect glam blonde...
