WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Duncan Richards20170901131848
Duncan Richards
SPOTLIGHT ON: DUNCAN RICHARDSDown Under is bowled over with Joico hair sensation, Duncan Richards, and frankly, so are we –which is why, when we had t...
Ricardo Santiago20170801131948
Ricardo Santiago
SPOTLIGHT ON: RICARDO SANTIAGOJust when you thought couldn’t wait one more minute (we hope), we’re back with another revealing, behind-the-scenes supe...
Sun Kissed Coastal Blonde20170508161209
Sun Kissed Coastal Blonde
Thanks to our brand-new Blonde Life Power Lightener, a hydrating color revolution that lifts nine+ levels in lightning-fast time....
Deborah Camacho20170501132038
Deborah Camacho
SPOTLIGHT ON: DEBORAH CAMACHOAnd we’re back with Joico Muse, our lively one-on-one chat with some of the most acclaimed hair artists in the industry. ...
Melissa Duguay20170301132223
Melissa Duguay
SPOTLIGHT ON: MELISSA DUGUAY You know how one person’s enthusiasm can get a whole team revved up? Or that moment when you grab an expectedly bril...
Joico Muse: Marc Galati20170301131534
Joico Muse: Marc Galati
SPOTLIGHT ON: MARC GALATIJoico Platform Artist, Toronto, ON, CanadaThis master hairdresser might be garnering press for his stunning work and flourish...
Mandy Kinn20170301131354
Mandy Kinn
SPOTLIGHT ON: MANDY KINNWhen this creative and driven hairdresser overhauled a historic, turn-of-the-century house into her dream salon in 2014, she c...
Desert Taupe Brunette20170218112321
Desert Taupe Brunette
Cool, steely sky meets warm, shimmering sand in our new Vero K-PAK Age Defy Desert Taupe Technique...
Boulevard Blonde20170218104954
Boulevard Blonde
Ricardo’s secret for gorgeous, dimensional color? He uses his signature color melting technique that not only creates a blend down the length of the h...
Metallic Pop Art20170217142219
Metallic Pop Art
Philip Ring creates this “Optical Illusion” using the new Metallic Muse shades, for a finished look that’s Phil says is like “polished steel,” an “edg...
