WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Celebrating Black History Month20230208132506
Celebrating Black History Month
Get ready for an exciting lineup of education that shines a spotlight on textured hair; along with the superstar artists who bring their expertise to ...
The Best Of Red20230202095501
The Best Of Red
If ever there were a month to blow us away with your stunning red looks, February is it – frankly, we can’t stop swooning over your fiery and fab Inst...
Doja Cat Goes Twice As Icy20230130215650
Doja Cat Goes Twice As Icy
Even on the shortest, chicest, tightest haircut, keeping up that icy-cool look is key; and that’s why musical megastar, Doja Cat, has her mane man on ...
No Way! There’s GRAY Under This Balayage Brunette?20230129231256
No Way! There’s GRAY Under This Balayage Brunette?
With Joico Guest Artist, Nathi VegaJoico Guest Artist, Nathi Vega, admits it can be tricky to conceal gray on a Level 1 - 5 brunette. So she came up w...
Build that Biz! The Ultimate Social-Media Guide20230126050024
Build that Biz! The Ultimate Social-Media Guide
Featuring Cynthia Baker, CEO of Saga HausIt doesn’t matter if you’re a tiny one-person booth rental, or the owner of a sizzling urban mega salon: Soci...
Toner: The Clear Choice20230125223803
Toner: The Clear Choice
With Joico Celebrity Artist, Jill Buck Of Salon 901“Clear toner is the most underrated toner of them all, and doesn’t get the hype it should,” says Jo...
Jill Buck: Her Fav Three20230121101617
Jill Buck: Her Fav Three
Featuring Joico Celebrity Artist, Jill Buck, of Salon 901Sure, a Hollywood hairstylist can recommend plenty of good products. But you’ll be even more ...
Joico Social Hub20230119080105
Joico Social Hub
Are you ready to get social?With Joico Social Hub, we do all the work! Want to create exciting social-media content, but don’t know where to start? To...
This!!! See What LUMI10’s New NC Shades Can Do20230115170835
This!!! See What LUMI10’s New NC Shades Can Do
Featuring Joico Global Education Expert, Ricardo Santiago“I love the depth and richness that we get from LUMI10’S new NC shades,” says Joico Global Br...
The Super Highlight: All Is Bright!20230111001859
The Super Highlight: All Is Bright!
With Joico Global Brand Educator, Olivia Thompson“Highlighting is one of the most requested services in the salon” says Joico Global Brand Storyteller...
