WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Yum! See How We’re Celebrating National Candy Day!20221103050042
Yum! See How We’re Celebrating National Candy Day!
Did you know tomorrow is National Candy Day? We’re celebrating by unwrapping some of YOUR gorgeous work. Check out these sweet haircolor confections w...
Formula Friday: Try the Gilded Brunette!20221014050006
Formula Friday: Try the Gilded Brunette!
With Joico Guest Artist, Nathi VegaWant to know what Joico Guest Artist, Nathi Vega, did when she wanted to add that wow factor to her model’s long, l...
The Sun-Kissed Brunette: It’s Sizzling Hot!20221013050053
The Sun-Kissed Brunette: It’s Sizzling Hot!
With Joico Artistic Educator, Mai HernandezWhen Joico Artistic Educator, Mai Hernandez, wanted to bring the natural brunette beauty of her gorgeous La...
These Two Pros Bonded with Blonde Life!20221006050011
These Two Pros Bonded with Blonde Life!
THEY BONDED BY BLONDEWant to know what happens when one MAJOR hairdresser (Joico Global Brand Ambassador, Larisa Love) takes another MAJOR hairdresser...
The Brightened-Up Blonde (It’s Sooo Natural Looking)20221003075019
The Brightened-Up Blonde (It’s Sooo Natural Looking)
With Joico Artistic Educator, Mai Hernandez“My brunette client was ready for a change to blonde, but didn’t want to lose her identity – she still want...
The Red-Hot Fall Series20220912050055
The Red-Hot Fall Series
PART 1: “BURGUNDY SPLENDOR”Featuring Joico Master Colorist, Sherry RatayWhat started the obsession this year? Maybe it’s all the celebs who’ve been dy...
“I Can’t Get Enough of Lumi10!” Raves Our Celeb Pro20220825050016
“I Can’t Get Enough of Lumi10!” Raves Our Celeb Pro
HAPPY IN HOLLYWOODFeaturing Joico Celebrity Artist, Jill Buck, of Salon 901Want to know what’s making Joico Celebrity Artist, Jill Buck of Salon Nine ...
Top Blonde! Gaga’s Maverick Video Look Revealed20220716191048
Top Blonde! Gaga’s Maverick Video Look Revealed
GREAT BALLS OF BLONDE!Featuring Joico Celebrity Artist, Frederic Aspiras View this post on Instagram A post shared by Joico (@joico)If you’v...
Toasty Copper + Gray Coverage. Boom!20220622193922
Toasty Copper + Gray Coverage. Boom!
A TOAST TO GRAY COVERAGEFeaturing Joico Global Brand Ambassador, Larisa LoveWhen Joico Global Brand Ambassador, Larisa Love, wanted to put her client’...
This 10-Min Gray-Coverage Video Went Viral!20220620050045
This 10-Min Gray-Coverage Video Went Viral!
VIRAL VIDEOIt makes sense that @hairbystevie’s gray-coverage video went viral on social – she put her client’s telltale roots in hiding with just ten ...
