Olivia Smalley’s Love Letter To Defy Damage…20200706090312

Olivia Smalley’s Love Letter To Defy Damage…

Dear Defy Damage ProSeries,I can’t believe we’ve been together for a full year! My life is better because you’re in my world; and I thought that it’s ...
The Summer Hairstyle That Only Looks Hard20200703073331

The Summer Hairstyle That Only Looks Hard

You’ve likely seen those can’t-look-away hair demo videos online – the ones where stylists pull and mold strands into masterpiece works of art. Head’s...
Gaga’s Colorful Half-Up/Half-Down Video Look20200702102303

Gaga’s Colorful Half-Up/Half-Down Video Look

The gorg half-up/half-down ponytailed look created by Joico Celebrity Artist, Frederic Aspiras, for Gaga’s new music video with Ariana Grande is a tot...
A Look Through Quarantine-Colored Lenses…20200630132359

A Look Through Quarantine-Colored Lenses…

As salons around the country are starting to re-open, we’re like horses at the gate with our eye on the prize. It’s Go Time; and today, we’re taking a...
5 Reasons Your Hair is Dry in Summer20200626091917

5 Reasons Your Hair is Dry in Summer

Summer may be the season of fun, but it can also be the hardest on your hair. In addition to harsh elements and outdoor activities stripping strands o...
Fine-Hair Tricks From Pros-In-The-Know20200619080837

Fine-Hair Tricks From Pros-In-The-Know

what Joico Global Artistic Director, Richard Mannah, has to say…“Fine hair can be flat, limp, greasy, and lifeless; and that makes it hard to manage,”...
Joico Celebrity Artist, Jill Buck’s Very Own Defy Damage Routine20200618130833

Joico Celebrity Artist, Jill Buck’s Very Own Defy Damage Routine

“Defy Damage ProSeries has been absolutely game-changing for me in the salon. Not only does it give my clients healthier hair; but as a stylist, Defy ...
Bubble Curls You Can’t Blow…20200616095327

Bubble Curls You Can’t Blow…

“Everyone knows how much I love heatless waves,” teased Olivia on her Insta video. “These bubble curls are so simple to do; and actually lasted four d...
Your Personal Joi Handbook From Richard Mannah20200612111707

Your Personal Joi Handbook From Richard Mannah

Heed the “P’s”Pain propels you to your purpose and begins the process of taking action in your life.Persistence leads to pleasure and achieving your g...
“Secret-Menu” Hair Color From Jill Buck20200611101215

“Secret-Menu” Hair Color From Jill Buck

Jill’s going on the record with her delicious lineup of back-room blonde formulas – and you’re the first to get them! INGREDIENTS: LumiShine Demi-Perm...