Defy Damage Shampoo

Defy Damage
Protective Shampoo

For bond strengthening & color longevity

With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking.

Here’s Why You’ll Love It

The results are shiny, smooth, clean strands – wonderfully resilient and healthy-looking.

Free of SLS/SLES Sulfates*

Leaves hair soft, shiny, and healthy-looking

Decadently rich lather for a luxurious cleansing experience

Gently sloughs away dirt and debris without roughing up the hair cuticle

*SLS/SLES Sulftates = Sodium Lauryl Sulfate/Sodium Laureth Sulfate

Reviews & Awards

4.6
4.6 rating
4.6 out of 5 stars (based on 13 reviews)
Excellent84%
Very good8%
Average0%
Poor0%
Terrible8%
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“This shampoo and conditioner set will make your hair healthier than it’s ever been during these cold winter months. If you style your hair with a straightener or an iron, this shampoo and conditioner will keep your hair strong. It smells fantastic, which is always a plus. It also doesn’t leave your hair greasy or weighed down.” — Avery Thompson, Senior Entertainment Editor
Hollywoodlife.com
HL Beauty Awards 2019 winner for “Best Shampoo & Conditioner”

Now Let’s Use It

Directions: Apply to wet hair. Lather, then rinse thoroughly.

Defy damage shampoo showing product in hand

Let’s Look Inside

Smart Release logo

Cutting-edge technology, merged with powerful protectants, join forces to create hair that’s brilliantly resilient and healthy-looking.

NEW SmartRelease Technology

Our one-of-a-kind liposome delivery system packs a punch by continuously releasing a trifecta of healthy-hair ingredients—Rosehip Oil, Arginine, and Keratin—to help repair, strengthen, and protect hair from the cumulative effects of daily styling.

Protective Lipid

The exact kind found in healthy hair—acts as the first line of defense to help prevent thermal, chemical, styling, and UV damage. Results are visible with the very first application.

Moringa Seed Oil

A rich source of antioxidants, Vitamins A and E, Zinc, and Silica—all fundamental to creating healthy, strong, damage-resistant hair—helps to boost shine and softness.

Arginine

A smart-bonding molecule with both positive and negative sites, helps to strengthen hair bonds and encourage bond renewal.

Reviews

5.0 rating

I have well let me rephrase that HAD unruly damaged hair until I found this product! My hair is natural wavy corse and thick but now it’s soft and manageable!

Mackenzie R.
5.0 rating

Love it

Melissa
5.0 rating

I’m a gal who likes to have white hair to do the bright, fun vivids on. So you can imagine how damaged my hair [was]. I bought the shampoo and conditioner end of August and since then my hair has been brought back from the dead! It finally feels and looks healthy. I also use the Joico Blonde Life deep conditioner masque after my monthly lift and tones. So glad I found this product!

Taylor

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