Color Balance Blue Shampoo

Color Balance
Blue Shampoo

Kick brass to the curb and keep brunette hair free of unwanted orange tones with Color Balance Blue.

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Here’s Why You’ll Love It

Instantly neutralizes unwanted orange and brassy tones in brunette hair

Long-lasting results through 12 washes

Boosts shine and smoothness

Over 2X stronger hair*

Controls static


*Against combing breakage on damaged hair vs. a non-conditioner shampoo; when using Color Balance Blue Shampoo and Conditioner together.

Reviews & Testimonials

Rated 4.5 out of 5
4.5 out of 5 stars (based on 13 reviews)
Very good0%

Now Let’s Use It

Directions: Apply to wet hair and allow the shampoo to absorb for three-to-five minutes. Rinse. Repeat the process two or three times per week, alternating with your regular shampoo. Follow with Color Balance Blue Conditioner for best results.

Joico Color Balance Blue Shampoo in hand

Let’s Look Inside

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Enjoy the balancing act of ingredients that instantly neutralize yellow and orange tones in hair, while strengthening, protecting, and increasing shine.

Blue Pigments

Directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.

Green Tea Extract and UV Absorbers

Help fight fading and tonal change to keep color looking great

SmartRelease Technology

Our one-of-a-kind liposome delivery system, packs a punch—continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.


Rated 5 out of 5

I have long natural medium ash brown hair, with natural redish babylights and this blue shampoo toned it to look like I just got out of the salon with a fresh color. Granite the color doesn’t change, but it did take the brass out of my hair. Helpful tip: it does stain your hands blue if you use alot, I just rinse my hands with dr bronners castile hemp bar soap and the blue goes away asap!

Rated 5 out of 5

I love this blue shampoo!! I feel like it’s great for brassy hair. If anyone mentions it turning green, then they have blonde in their hair and a purple shampoo would be better suited for them. Blue plus yellow = green. Hope this helps! Highly recommend this product for brunettes.

Rated 5 out of 5

Great shampoo. Restores colour. I’m a darkish blonde and for that hair colour it works beautifully.


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