Mai Hernandez, Joico's Artistic Educator and Brand Content Creator is a distinguished haircolor specialist and passionate educator, embarked on her journey from Venezuela to the US wanting to pursue the world of hairstyling. After honing her skills at the prestigious Vidal Sassoon Academy, she emerged as a true artist in the realm of haircolor. With her unique vision and boundless creativity, Mai not only touches & transforms her client’s hair but also ignites the minds of aspiring stylists through her dynamic educational initiatives. Today, she stands as the proud co-owner of A|M Salon nestled in the heart of West Hollywood, CA, where her expertise and multicultural influences blend seamlessly to create stunning looks that reflect her diverse background and unwavering commitment to the art of hair.   Articles: Latina and Proud! A ‘Joi-ous’ Evening Celebrating Women's History Month And Shining A Light On Latinas, Hair, and Community.