
Featuring Joico Brand Storyteller & Blonde Specialist , Olivia Thompson
Looking for an easy way to create that flawless, titanium-blonde clients are clamoring for? Joico Brand Storyteller, Olivia Thompson, has the answer: a cool and charcoal-y “Smokeshow” technique using Blonde Life Silverlight – the exciting new Lightening Powder and Demi-Gloss pairing that lets you prime your cool, silvery blondes and counteract brassiness WHILE PROCESSING; then tone them to icy perfection. Watch her step-by-step video and get the Smokeshow formula, here:
Watch Olivia create her Smokeshow Blonde technique:
Lightening Formula (mids-ends): <Blonde Life SilverLight Lightening Powder + 10 Volume Blonde Life Coconut Oil Developer (Shampoo out with Joico Color Balance Purple Shampoo)
Gloss Formula: Blonde Life Demi Gloss 10T Titanium + 5 Volume Blonde Life Coconut Oil Developer


SilverLight Lightening Powder:

• Helps prime hair while processing to prepare for cool/silver blondes.
• The charcoal-infused formula counteracts brassiness while processing hair.
• Delivers up to 9+ levels of lift.
• Builds bonds for strong blondes.
• Doesn’t transfer when rinsing.
• Strengthens hair, making it 2x more resistant to breakage.*
• Ideal when your client wants on-trend cool, gray, ash, or silver-toned blonde hair.
• Pairs perfectly with NEW Blonde Life Demi Gloss Steel Shades.
*Against combing breakage on damaged hair; when used with Joico Blonde Life Brightening Masque vs. a non-conditioning bleach.
Olivia’s Step by Steps

STEP 1:
Work side to side in diagonal back partings, alternating slices and weaves, in the back of the head

STEP 2:
Use Olivia’s Hot Pocket Foil Folding technique to allow the lightener to expand. (Scroll up to watch the video and learn how!)

STEP 3:
To place foils flat-against-the-scalp foil, use Olivia’s Pinky Pointer Technique: Use two fingers on either side to hold it completely flat against the head, and apply it with the opposite hand.

STEP 4:
Apply Lightening Formula horizontally through the mohawk section.

STEP 5:
Use Blonde Life Violet Shampoo to prep the hair before toning with Blonde Life Demi Gloss 10T + 5 Volume Blonde Life Coconut Oil Developer.

STEP 6:
Finish with Defy Damage KBOND20 Power Masque for 5X stronger hair* in just one treatment.
Products Used: