The Saturday-Night Ponytail Featuring Joico Advisor, Kelly Mcgowan20201016085453

The Saturday-Night Ponytail Featuring Joico Advisor, Kelly Mcgowan

You’ve got Day 2 hair (otherwise known as, you didn’t wash it)…and need a quickie ‘do for your textured hair that’ll get you out the door in style. Jo...
THAT Iconic 70’s Layered Hair How-To’s20200925085848

THAT Iconic 70’s Layered Hair How-To’s

That iconic, chandelier-layered haircut so celebrated in the 70’s is having another moment. (Honestly – we’re not sure the sexy, graduated look has ev...
Hollywood’s Most Beloved Short Haircuts How To20200918084017

Hollywood’s Most Beloved Short Haircuts How To

Any hairstylist will tell you that healthy, shiny, radiant color is the secret to bringing a perfect haircut to life. And for Joico Global Artistic Di...
The NEW “Rachel” Haircut20200908114031

The NEW “Rachel” Haircut

It was an iconic international hair phenomenon that sparked a fever for deliberate, multi-level shag styles. And Joico Guest Artist, Mai Hernandez, ha...
Celeb How-To: Recreate Gaga’s Rain On Me Look20200715145953

Celeb How-To: Recreate Gaga’s Rain On Me Look

Joico Celebrity Artist, Frederic Aspiras, is working his color magic again: This time, for Gaga’s new music video – Rain On Me -- with Ariana Grande. ...
The Summer Hairstyle That Only Looks Hard20200703073331

The Summer Hairstyle That Only Looks Hard

You’ve likely seen those can’t-look-away hair demo videos online – the ones where stylists pull and mold strands into masterpiece works of art. Head’s...
Gaga’s Colorful Half-Up/Half-Down Video Look20200702102303

Gaga’s Colorful Half-Up/Half-Down Video Look

The gorg half-up/half-down ponytailed look created by Joico Celebrity Artist, Frederic Aspiras, for Gaga’s new music video with Ariana Grande is a tot...
Gaga’s Pre SB54 Hair Show20200210161422

Gaga’s Pre SB54 Hair Show

 View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras) on Feb 2, 2020 at 12:44pm PSTWIGGING OUT…There were wigs –...
Copy Gaga’s ELLE Cover Look In Minutes20191126092049

Copy Gaga’s ELLE Cover Look In Minutes

How-to get the #Joico look View this post on Instagram A post shared by Joico (@joico) on Nov 8, 2019 at 7:47pm PSTSTEP-BY-STEP1. Start with...
DIY Gaga-Inspired Looks with Joico Celebrity Guest Artist, Frederic Aspiras20191114105806

DIY Gaga-Inspired Looks with Joico Celebrity Guest Artist, Frederic Aspiras

LOOK #1: A classic updo The vision: Aspiras took the look down memory lane by channeling a Holly Go-Lightly-esque style for Gaga’s big night at the Os...