Champagne Ice Blonde20160408103737

Champagne Ice Blonde

Brassy results leaving you blue? Denis De Souza shows you how to create this lustrous, cool blonde color without a hint of brassiness....
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Royal Brunette20160306153545

Royal Brunette

Brassy results leaving you blue? Denis De Souza shows you how to create this lustrous, cool blonde color without a hint of brassiness....
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Confetti Collection20160219165627

Confetti Collection

Joico Color International Artistic Director, takes us step by step through a sweet yet edgy look that’s bursting with candy-colored vibrancy and unbel...
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Ageless Brunette20160218120002

Ageless Brunette

Our Ageless Brunette: a brilliant brunette technique from colorist extraordinaire, Eric Mayes, that uses a trio of application techniques to create a...
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Xtra Red20160218103220

Xtra Red

This technique calls for opposites in placement and tone: one side horizontal/diagonal placement with shades ranging from copper to red to purple; the...
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Vivacious Red20160217114215

Vivacious Red

This exclusive technique relies on a trio of application styles to create a beautifully balanced, universally flattering red that transforms every cli...
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Sultry Blonde20150218101319

Sultry Blonde

Want to create luminous, believable, utterly gleaming blondes without a hair of brassiness? Vero K-PAK’s new Sultry Blondes Collection is for you: all...
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