WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Monika Lombardi20190304122544
Monika Lombardi
SPOTLIGHT ON: MONIKA LOMBARDIJOICO GUEST ARTIST, WINDSOR ONTARIO, CANADATake a peek at the work of this self-described “boss girl” (she’s the owner/op...
Tarakorn Tharathamrongrit20190304121906
Tarakorn Tharathamrongrit
TARAKORN THARATHAMRONGRIT, Joico Brand Advocate, BangkokAs an international haircare company, Joico prides itself on having talent across the globe. S...
Chad Taylor20190304121106
Chad Taylor
SPOTLIGHT ON: CHAD TAYLOR, Joico Guest Artist, Vancouver, CanadaGo backstage at any New York or Paris Fashion Week and you’ll likely see Joico Artisti...
Carmel Contour20190204165723
Carmel Contour
Love the shape-shifting magic of contouring? Now reveal your clients’ #nofilter best with Caramel Contour, an incredible feat of sculpting and highlig...
Get Denis’s Hollywood Platinum Pearl Formula…20190122164519
Get Denis’s Hollywood Platinum Pearl Formula…
Learn how Joico Celebrity Haircolorist Denis De Souza swiftly lifts his megastar following to platinum perfection using his Platinum Pearl blonding te...
Learn This Colorful “Break The Rules” Look20190122162540
Learn This Colorful “Break The Rules” Look
FAST FACTS...THE ARCHITECT:Joico Educator, Melody SparrowTHE LOOK:“Break The Rules”THE GOAL:A feminine unicorn vibe in which the pastels pop “almost l...
The Balayage That Keeps On Giving20190122161751
The Balayage That Keeps On Giving
THE STORY:“Hannah’s one of my favorite clients and a great friend from our gym. For her inspiration, she actually brought in a picture from our friend...
Try This Blonde “Winter Quartz” Technique20190122161250
Try This Blonde “Winter Quartz” Technique
THE ASSIGNMENT:“My client was a natural, Level 7 brunette — she’d never colored her hair before. But she decided she wanted to be a “dirty blonde.”THE...
Larisa Love “Amethyst Ice” Technique20190122160631
Larisa Love “Amethyst Ice” Technique
THE BACKSTORY:“I loved my client’s grey grow-out — a complete salt-and-pepper look. It created what seemed to be the perfect placement of highlights, ...
Ashlee Simpson’s Blonde Hair Color Formula20190122160217
Ashlee Simpson’s Blonde Hair Color Formula
WHY DENIS DE SOUZA LOVES THIS STUFF…Creamy, easy, powerful Blonde Life Crème Lightener is packed with all the celebrated ingredients of the popular Bl...
