The Ultimate Pride Grwm20230620091737

The Ultimate Pride Grwm

Featuring Joico Master Artist, Brandon CorbittThere’s nothing more exciting than pulling out all the stops and creating cool hair for a special occasi...
Joi & Juneteenth: A Thoughtful Celebration20230619050009

Joi & Juneteenth: A Thoughtful Celebration

Embracing and elevating the talent of our Black American artists this month begins with a thoughtful chat with our brand-new superstar, Jeannetta Walk...
Taking Curls On A Trip20230616050034

Taking Curls On A Trip

Featuring Joico Brand Storyteller, Olivia Thompson“If there’s a way to preserve my curls on vacation and spend less time in the hotel, I’m here for it...
A Joi-ful Welcome To Jeannetta Walker-Rodgers20230614194438

A Joi-ful Welcome To Jeannetta Walker-Rodgers

Her buzz-phrase is Watch It Bounce – which makes total sense, because the newest member of our superstar team is an absolute master in the art of crea...
It’s Mai Day20230612163513

It’s Mai Day

It wasn’t May 1st when our extraordinary Joico Brand Artistic Artist and Content Creator, Mai Hernandez, made a special podcast appearance on Latina L...
Bella! The Italian Bob20230612105650

Bella! The Italian Bob

With Joico Global Artistic Director, Richard MannahImagine the sparkle of an Aperol Spritz…the breezy scent of citrus trees…the retro chic of Italian ...
Curls Unfurled!20230609050021

Curls Unfurled!

With Joico Global Artistic Director, Richard MannahPicture this: Client walks in with a long, heavy, mane of thick hair. It’s like a frizz-prone, weig...
Damage To Delight…20230607170643

Damage To Delight…

The Healthy-Hair TransformationFeaturing Joico Global Brand Ambassador and Artistic Director, Larisa LoveOne look at the damaged hair in her chair and...
Joico Beauty Bytes: Set Your Hair In 10 Seconds20230606050052

Joico Beauty Bytes: Set Your Hair In 10 Seconds

With Joico Celebrity Artist, Jill Buck, of Salon Nine Zero OneWe’re back with an all-new Joico Beauty Byte – the super-fun (and fast) way to learn a h...
Recap Time! The Larisa Love Tour…20230601050053

Recap Time! The Larisa Love Tour…

Talk about feeling the love! Joico Global Brand Ambassador and Artistic Director, Larisa Love, hit the road in March and April for her Modern Artist N...