Confetti Collection20160219165627

Confetti Collection

Joico Color International Artistic Director, takes us step by step through a sweet yet edgy look that’s bursting with candy-colored vibrancy and unbel...
Ageless Brunette20160218120002

Ageless Brunette

Our Ageless Brunette: a brilliant brunette technique from colorist extraordinaire, Eric Mayes, that uses a trio of application techniques to create a...
Xtra Red20160218103220

Xtra Red

This technique calls for opposites in placement and tone: one side horizontal/diagonal placement with shades ranging from copper to red to purple; the...
Vivacious Red20160217114215

Vivacious Red

This exclusive technique relies on a trio of application styles to create a beautifully balanced, universally flattering red that transforms every cli...
Sugar-Spun Blonde20160215173755

Sugar-Spun Blonde

This dimensional shade is modern, easily maintained, and the perfect accent for naturally lighter hair. Superstar teen Taylor Swift is one of the most...
Bronde Color Melt20160215135104

Bronde Color Melt

Ricardo’s client was self bleaching to be blonde, hence the extremely warm base blonde into cooler blonde ends. She's also a natural level 3, and had ...
Candy Crush20160208151201

Candy Crush

Crystal wanted to create a multi-colored hair color look for her client....
Spicy Red20160207162515

Spicy Red

Previously colored hair faded. new growth natural level 4 medium brown...
Sun Kissed Blonde20150315165830

Sun Kissed Blonde

This formula results in the quintessential warm, golden shade, I recommend using my American Baliage (hand-painted foiling) technique to produce the m...
Copper Sunset20150306172319

Copper Sunset

This fall color is hot in the fashion world right now. It’s been seen it in all the latest Gucci, Dior and Prada fall campaigns. This shiny, penny cop...