Gaga’s Two Day Color Transition: From Ice Blue to White Ice20190402081701

Gaga’s Two Day Color Transition: From Ice Blue to White Ice

There was big buzz in the air (and the press) when Gaga hit the Globes’ red carpet in a magnificent blue hue inspired by her out-of-this-world periwin...
The Social Ladder: Chad Demchuk20190402073021

The Social Ladder: Chad Demchuk

CHAD DEMCHUK, Joico International Guest Artist, Dallas, TXBragging rights: 2018 Joico Most Creative Guest Artist; 2018 Contessa International Stylist ...
The Baby Blonde Formula That Reminds You of Your Childhood20190401144210

The Baby Blonde Formula That Reminds You of Your Childhood

“My client’s initial look was natural, virgin hair. She had never dyed her hair before and was a natural level 7.” “Although the process was very ti...
Larisa Love’s Soft Rose Technique20190401143028

Larisa Love’s Soft Rose Technique

THE BACKSTORY:“My client is usually a level 9-10 pearly blonde. The day she came to me, she had 3” of regrowth, which was level 2. From demarcation li...
Wake Up Truly Happy with These 5 Joi Boosters20190318140847

Wake Up Truly Happy with These 5 Joi Boosters

Lighten UpRemember those days when Mom or Dad would come into your room in the morning and sweep open the blinds? It may have had you reaching for the...
You’re About To Get The Hair Rescue Of The Century20190318135945

You’re About To Get The Hair Rescue Of The Century

Introducing Defy Damage, a game-changing at-home care system that defies fading, and universally protects color and hair health—especially if you’re p...
Get Gaga’s Flawless Diamond-of-a-Do from The Oscars20190318134625

Get Gaga’s Flawless Diamond-of-a-Do from The Oscars

THE INSPIRATION:Frederic Aspiras created a classic updo to create softness around the face…a perfect 2019 take on Audrey Hepburn’s charming character ...
4 Things You’re Doing That’s Killing Your Hair20190318133723

4 Things You’re Doing That’s Killing Your Hair

You Keep Putting Your Hair In The Hot SeatSure, the ability to achieve silky-smooth hair with a flat iron is invaluable. And really…is there any bette...
5 Must-Have Hollywood Hair Shades for 201920190318131929

5 Must-Have Hollywood Hair Shades for 2019

Red "Light" Alert... Amy AdamsThe 901 Download: “We’re seeing a lighter red – almost like a strawberry-red tone with some luscious highlights. Reds ar...
10 Super-Fast Ways To Create Fullness And Texture20190318130552

10 Super-Fast Ways To Create Fullness And Texture

Want To Make Hair Bigger and Better?These 10 Tips Will Do The Trick...1.TRY THE “DRAGONROLL” TECHNIQUERichard slides a section of hair up and down, ov...