Starring Joico Global Brand Ambassador, Larisa Love
Larisa Love fever is on fire! Come along for the ride as Joico’s Global Brand Ambassador hits the road in March and April; taking her special brand of magic on a North American Tour to sold out audiences across the country. We’ll be bringing you all the excitement as it unfolds – from the latest looks to her trending formulas. “I’m so thrilled to shake things up in our industry and do something that’s never been done before — traveling on a tour bus from state to state, so we can make the education experience affordable and intimate,” says our superstar. “I’m ready to switch things up…do something new and exciting…and get up close and personal with artists from all over the country.”
It's waaay more than “classes”…
What sets Larisa’s tour apart from traditional hair shows and workshops? It’s not just about learning…it’s about MODERNIZING every element of your work. In addition to sharing pro tricks of the trade, this artist and biz wiz will be spilling her money-making secrets to use behind the chair right away – everything from brand-new modern formulas to literal lingo with clients, so you can expand your business both creatively and financially.
Just some of what Larisa will be sharing as she makes her mark this Spring…
♡ The perfect consultation
♡ Modern sectioning, color placement, and blending
♡ The latest freehand painting techniques
♡ Larisa’s trademark styling tricks
♡ How to assert yourself and “be in charge”
♡ Nurturing and mentoring assistants
♡ The art of speaking to clients about fashion-forward trends
♡ Amazing inspo – so you can fall in love with your artistry and passion all over again!
No FOMO allowed…
We’ll be highlighting all the info and excitement as it happens, both on social and here at Joico.com.
