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With These How-To’s, You Won’t Blow Bubble Braids!

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This New “Beachy Waves” Technique Is Rising Fast!

BEACHY WAVES ARE ON THE RISEWith Joico Celebrity Artist, Jill Buck Of Salon 901Think we’ve seen the last of the easy, undone curl trend? Hardly. Joico...
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2 Sweetheart Looks For V-Day (No Hair-Wash Required)

2 EASY V-DAY LOOKS YOU’LL LOVEWith Joico Celebrity Artist, Jill Buck, of 901 SalonReservations-for-two in a romantic restaurant may not be on the hori...
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The DIY Hack That Creates A Faux Ombre…

FAKE IT ‘TIL YOU MAKE IT: FAUX ROOTSFeaturing Joico Global Brand Storyteller, Olivia SmalleyJoico Global Brand Storyteller, Olivia Smalley, is known f...
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Salon-Style Holiday Curls To Copy At Home

HAPPY HOLI-WAVES!Glam Curls With Joico Global Brand Ambassador, Larisa LoveWant to take your holiday look to the “extra” level this season? Try these ...
Holiday Curls & Every Product/Tool/Hack To Master Them20201124093639

Holiday Curls & Every Product/Tool/Hack To Master Them

When it comes to style, some days you go casual; some days you’re jones-ing to kick things up a notch; and occasionally you’re in the mood for all-out...
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DIY Style: The Return Of The Double Ponytail

Ponytails are having a 90’s revival moment with the reappearance of “Twin Tails,” – a flirty and fun throwback style that’s easy to negotiate on your ...
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The “S” Wave: Step-By Steps For This Brand-New DIY Curl

It may not be seismic, but Joico Global Artistic Director, Richard Mannah’s cool new curl technique will definitely leave you shook. The unique S-like...
Iconic “Siren” Hair: How To Glam It Up In Minutes20201027081619

Iconic “Siren” Hair: How To Glam It Up In Minutes

CALLING ALL SIRENSFeaturing Joico Artistic Team Member, Leticia McKayRed hair is Hollywood’s calling card; but it’s also a chameleon, as this iconic s...
The Return Of The Sexy Short Haircut20201006082826

The Return Of The Sexy Short Haircut

THE TOP CROPFEATURING JOICO GUEST ARTIST, CHERRY PETENBRINKThe Sixties were long on style – but short on hair, as these bold, cool cuts began “croppin...
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