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This New “Beachy Waves” Technique Is Rising Fast!

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Texture: The Most Important Tweak In Your Hair Routine

IT’S ALL ABOUT TEXTUREThese days, adding texture is everything: It’s literally the difference between hair – and hair STYLE. And it’s the all-importan...
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Watch This Hollywood Hair Pro Test-Drive 2 Hot Products

TRESS DRIVE!With Joico Celebrity Artist, Jill Buck Of Salon 901From her Hollywood vantage point, Joico Celebrity Artist, Jill Buck, of Salon Nine Zero...
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Hello HydraSplash! The Tall Drink Of Water For Fine, Dry Hair

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With These How-To’s, You Won’t Blow Bubble Braids!

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2 Sweetheart Looks For V-Day (No Hair-Wash Required)

2 EASY V-DAY LOOKS YOU’LL LOVEWith Joico Celebrity Artist, Jill Buck, of 901 SalonReservations-for-two in a romantic restaurant may not be on the hori...
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The DIY Hack That Creates A Faux Ombre…

FAKE IT ‘TIL YOU MAKE IT: FAUX ROOTSFeaturing Joico Global Brand Storyteller, Olivia SmalleyJoico Global Brand Storyteller, Olivia Smalley, is known f...
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Salon-Style Holiday Curls To Copy At Home

HAPPY HOLI-WAVES!Glam Curls With Joico Global Brand Ambassador, Larisa LoveWant to take your holiday look to the “extra” level this season? Try these ...
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Holiday Curls & Every Product/Tool/Hack To Master Them

When it comes to style, some days you go casual; some days you’re jones-ing to kick things up a notch; and occasionally you’re in the mood for all-out...
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DIY Style: The Return Of The Double Ponytail

Ponytails are having a 90’s revival moment with the reappearance of “Twin Tails,” – a flirty and fun throwback style that’s easy to negotiate on your ...
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