KBOND20: Let’s Build Bonds20231027003938

KBOND20: Let’s Build Bonds

 View this post on Instagram A post shared by Joico (@joico)You love the extraordinary hair repair of K-PAK. You rely on the power of Defy D...
Clean Inner Joi Haircare is Here!20231025081330

Clean Inner Joi Haircare is Here!

We know that healthy hair is important to you. We also know that taking care of the planet has become equally important. And with the launch of NEW In...
Joico Beauty Bytes: The Super-Smooth Blowout20231016165655

Joico Beauty Bytes: The Super-Smooth Blowout

We’re back with an all-new Joico Beauty Byte – the fun-and-fast way to learn a hot hair hack in seconds. Today, it’s coming to you straight from Joico...
Fall’s Favorite Unisex Cut20231012193929

Fall’s Favorite Unisex Cut

WITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHLooking for a sexy, stylish, effortlessly cool cut for fall? Take a look at this universally flatte...
Communication 101: Let’s Talk Hair20230918165426

Communication 101: Let’s Talk Hair

They say hair color is a science. Which explains why it’s sometimes hard for a “civilian” to communicate with a hairdresser – they’re not only listeni...
The Big Fall Haircare Switch20230914164323

The Big Fall Haircare Switch

You’ve protected your hair from the sun; conditioned it after pool and ocean swims; even taken the occasional break from blow-dryers this summer. But ...
Joico Beauty Bytes: Hollywood’s Velcro Roller Hack20230911165525

Joico Beauty Bytes: Hollywood’s Velcro Roller Hack

With Joico Celebrity Artist, Jill Buck, of Salon Nine Zero OneWe’re back with an all-new Joico Beauty Byte – the super-fun (and fast) way to learn a h...
The Routine Series… How To Fight Fading Hair Color20230831124745

The Routine Series… How To Fight Fading Hair Color

Beautiful, professional hair color is an investment – one that’s worth hanging onto as long as possible; and nothing’s more disappointing than paying ...
5 Ways to Change Your Hair for Fall20230829164555

5 Ways to Change Your Hair for Fall

Come September, there’s never a shortage of new hair color, cuts, and trends to try; but we’ve done a major edit to bring you the best of the best loo...
Wedding Day Hair Rescue Kit20230828202023

Wedding Day Hair Rescue Kit

Getting married? Don’t leave for the big day without packing these beauty essentials, compiled with the help of Joico Brand Educator, Vanessa Drozda. ...