WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
The Return of the Side Part20240812172242
The Return of the Side Part
WITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHWe’ve been happily hanging out in the middle for a few years now, but side parts are back in a big ...
Salon Spotlight:20240801171420
Salon Spotlight:
Celebrating the amazing Joico talent across the country is super important to us. And that’s why we’re launching Salon Spotlight – a brand-new feature...
How to Bubble Braids & Waves for Summer20240711164948
How to Bubble Braids & Waves for Summer
Featuring Joico Brand Storyteller and Blonde Specialist, Olivia ThompsonImagine a cute, clean, trend-worthy style that stays out of the way when you’r...
Detangling: a Do’s & Don’ts Guide20240708164725
Detangling: a Do’s & Don’ts Guide
Navigating tangles and knots can challenge even the strongest of hair; but if yours is fine, fragile, and -- better yet -- BLONDE, the act of combing ...
7-Second Hair Hack Hits Tiktok20240704172809
7-Second Hair Hack Hits Tiktok
TikTok beauty powerhouse, @drita_bequirii, wanted to show her fans how she takes her hair from “dry and brittle to healthy and hydrated within seconds...
10 Good Reasons to Detox Your Hair20240701211121
10 Good Reasons to Detox Your Hair
The old lather-rinse-repeat routine works just fine on the regular. But if you’re prone to build-up – and most people are – detoxing your hair every f...
Fighting With Frizz?20240627175151
Fighting With Frizz?
There are days you want your hair as smooth as possible – and that’s not always easy when weather messes with the master plan. Here, 5 ways to tame fr...
Stylist Spotlight: Meet Janae Miller20240626193312
Stylist Spotlight: Meet Janae Miller
We love showcasing the extraordinary talent of our Joico artists, and today’s Stylist Spotlight features a pro you won’t want to miss: Come meet Austi...
Joi & Juneteenth: A Generational Celebration20240619092000
Joi & Juneteenth: A Generational Celebration
As we recognize & celebrate Juneteenth, we’re honored to share a thought-provoking video created by Joico Global Technical Director, Jeannetta Wal...
Diversity, Equity, and Inclusion: The Conversation Continues…20240613163523
Diversity, Equity, and Inclusion: The Conversation Continues…
Recently, Joico Global Technical Director, Jeannetta Walker-Rodgers, sat down for a deeply insightful chat with Ariona Beninato, founder of Collective...
