WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Natural Beige Foilyage20231018171903
Natural Beige Foilyage
Featuring Joico Guest Artist, Nathi VegaWhen your brunette client wants her blonde pieces to pop, try this Natural Beige foilyage technique from Joico...
Our Focus? Joicon 2023 Recap!20231015215036
Our Focus? Joicon 2023 Recap!
Once a year, it happens: Three days of hands-on education, electricity, and inspiration presented to a select group of Joico Master Artists…who then t...
The Highlight Reel… “Back To The Future” BTC 202320231003175930
The Highlight Reel… “Back To The Future” BTC 2023
We’re traveling back in time and sharing the future of haircare today! View this post on Instagram A post shared by Joico (@joico)Electricit...
Fall’s Coming…So is Warm Copper20230921115711
Fall’s Coming…So is Warm Copper
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveBrand Ambassador and Artistic Director, Larisa Love, hits every note; and yo...
Blend & Soften: The Perfect Grow-Out20230918113501
Blend & Soften: The Perfect Grow-Out
Featuring Joico Celebrity Stylist, Jill Buck, of LA’s Salon Nine Zero OneWant to create a gentler, softer color pattern on your dimensional clients? T...
The Power of Gold20230915165853
The Power of Gold
With Joico Global Education Expert, Ricardo SantiagoYou know how summer sunflowers burst into a display of glorious gold? That was the visual inspo fo...
Brunette Dimensional Dazzle20230913170657
Brunette Dimensional Dazzle
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveTake a brunette with grown-out highlights. Add the dazzle of Blonde Life Pow...
Larisa Love’s Fairytale Wedding Album20230908170003
Larisa Love’s Fairytale Wedding Album
The invitation was hard to resist. An intimate, four-day, love-filled wedding celebration at Dunskey Estate, a sprawling Edwardian castle nestled deep...
Foil Freedom: Coils and Curls20230825171334
Foil Freedom: Coils and Curls
With Joico Guest Artist, Keya NealJust as every head of hair is different, every foiling technique is unique as well. Today, Joico Guest Artist and Te...
Too soon for a partial? Try this blonde foil refresh…20230823170054
Too soon for a partial? Try this blonde foil refresh…
Featuring Joico Celebrity Stylist, Jill Buck, of LA’sSalon Nine Zero One“I don’t do a full foil -- or even a partial -- every time my blonde clients c...
