This Cool Blonde Was Created with New VG & BV Demis!20230308174651

This Cool Blonde Was Created with New VG & BV Demis!

Featuring Joico Global Education Expert, Ricardo Santiago“Imagine a beautifully reflective blonde that’s low-maintenance AND avoids those dreaded bras...
Come Along on the Modern Artist Tour with Larisa Love!20230305112721

Come Along on the Modern Artist Tour with Larisa Love!

Starring Joico Global Brand Ambassador, Larisa LoveLarisa Love fever is on fire! Come along for the ride as Joico’s Global Brand Ambassador hits the r...
Money-Making Express Services for Spring!20230301142159

Money-Making Express Services for Spring!

With Joico Global Brand Education Expert, Ricardo SantiagoEager to fill your books over the next few months? Want to slot in lots of money-making expr...
Try This Coppery Balayage with New LumiShine NC!20230226211658

Try This Coppery Balayage with New LumiShine NC!

With Joico Celebrity Artist, Jill Buck Of Salon 901Talk about sparkling! The latest look from Joico Celebrity Artist, Jill Buck, of Salon Nine Zero On...
Social Hub: Rave Reviews Are Coming In!20230222094947

Social Hub: Rave Reviews Are Coming In!

We could go on for hours, singing the praises of Joico Social Hub – our brand-new (FREE) digital platform designed to help salons and stylists amp up ...
Celebs Can’t Stop Asking for “Winter Gold” Hair20230219105224

Celebs Can’t Stop Asking for “Winter Gold” Hair

With Joico Global Brand Ambassador, Larisa LoveWant to know what’s quickly becoming Hollywood’s hottest trend? The gloriously gilded Winter Gold hair ...
Fire! How to Try the Burnt-Copper Hair Trend20230215182734

Fire! How to Try the Burnt-Copper Hair Trend

With Joico Global Brand Ambassador, Larisa Love“Change is in the hair,” says Joico Global Brand Ambassador, Larisa Love. And no color is blazing a hot...
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The Ultimate Social-Media Guide: Part 2

Featuring Cynthia Baker, CEO of Saga HausNo matter how large or small your business, social media has become the career-making tool. These days, it’s ...
Celebrating Black History Month20230208132506

Celebrating Black History Month

Get ready for an exciting lineup of education that shines a spotlight on textured hair; along with the superstar artists who bring their expertise to ...
The Best Of Red20230202095501

The Best Of Red

If ever there were a month to blow us away with your stunning red looks, February is it – frankly, we can’t stop swooning over your fiery and fab Inst...