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2023 Hot List: Best Artist Moments of the Year20231210215108
2023 Hot List: Best Artist Moments of the Year
The cuts! The color! The hacks! The inspiring education! Our rockstar pros had so many moments of greatness this year – plenty of which blew up on soc...
Gaga’s Jazzed-Up Hair20231208082717
Gaga’s Jazzed-Up Hair
Featuring Joico Celebrity Artist, Frederic AspirasLady Gaga’s recent five-act jazz and piano show in Vegas was a decided nod to vintage Hollywood croo...
Hot Pro Gifts That Hairdressers Really Want!20231207065123
Hot Pro Gifts That Hairdressers Really Want!
Doing some holiday shopping for colleagues, employees, and beauty besties who appreciate really good hair swag? Our superstar team has curated the ult...
Meet KBOND20… The Power of Unbreakable Bonds20231204080905
Meet KBOND20… The Power of Unbreakable Bonds
View this post on Instagram A post shared by Joico (@joico)K-PAK was the hair-repair hero that started it all.Defy Damage swooped in with t...
Clean, Green, & Sustainable Gifts20231130173059
Clean, Green, & Sustainable Gifts
Show the eco-conscious consumers in your life some special love this season, with earth-friendly treasures that deliver excitement and mindfulness all...
Inner Joi.. Healthy Hair, Healthy World20231130093845
Inner Joi.. Healthy Hair, Healthy World
“Clean haircare” is the buzz on everyone’s lips these days – including clients, who are often making healthier choices about what they put in (and on)...
Celebrate Valentine’s Day with Rosy Champagne-Copper20231128165835
Celebrate Valentine’s Day with Rosy Champagne-Copper
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveReady to celebrate a hair color you’ll love? Joico Global Brand Ambassador e...
Artist Spotlight: Sarah Cabral20231122165301
Artist Spotlight: Sarah Cabral
BTC OneShot awards have become legendary (and coveted). So, when one of the superstar talents we’ve been working with recently nabbed not one, but SIX...
Holiday Hair: On a Roll20231121095507
Holiday Hair: On a Roll
Featuring Joico Brand Storyteller, Olivia ThompsonThis holiday season, it’s old-school for the win! “When I want my curls to last all night long, I us...
Baby Blonde20231117165712
Baby Blonde
With Joico Brand Storyteller, Olivia Thompson“My client handed me photos of herself as a young child, and said, “THIS is the blonde that I want!” For ...
