WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
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Classic Hollywood Glam is Back!20240312204906
Classic Hollywood Glam is Back!
Featuring Joico Guest Artist, Tai SimonWhen Zendaya hit the red carpet this week on what is, undoubtedly, the film industry’s biggest night, she broug...
The Low-Maintenance Blonde (That Looks High Maintenance!)20240305170348
The Low-Maintenance Blonde (That Looks High Maintenance!)
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveJoico Global Brand Ambassador and Artistic Director, Larisa Love, wanted to ...
Rocket to the Top: Career Tips From Our Superstars20240304191301
Rocket to the Top: Career Tips From Our Superstars
We’re celebrating Women’s History Month with the best kind of gift: sage advice from some of the most successful, powerful females at Joico. Today, th...
Hair Innovation: 80% Less Breakage*…in 7 Seconds20240229164342
Hair Innovation: 80% Less Breakage*…in 7 Seconds
There’s good reason that In A Flash, the brand-new, healthy-hair bond-builder from Defy Damage is being referred to as a true protection/prevention br...
7 Seconds to Healthier Hair20240228161651
7 Seconds to Healthier Hair
Constantly on the go with zero time for an elaborate routine to keep hair healthy? No worries: We’ve got you. Follow this fast-track, step-by-step reg...
Clean Inner Joi Haircare is Here! The Joi of Clean Ingredients20240226165329
Clean Inner Joi Haircare is Here! The Joi of Clean Ingredients
We’ve heard loud and clear how important clean, naturally-derived**, eco-friendly shampoos and conditioners are to you these days; and how good it fee...
Expert Hair Confessions20240223170813
Expert Hair Confessions
Everyone has that special hair product they’re over the moon about; the tried-and-true loyalist that always fills your hair with pure joi. Recently, w...
This is What Your Hairdresser Wants You to Do Between Visits20240222171601
This is What Your Hairdresser Wants You to Do Between Visits
Your hairdresser just gave you the most beautiful, healthy color and cut – but if you want it to stay that way and maintain the masterpiece, you’ve go...
“I Wish I Were Blonde-Blonde!”20240221192901
“I Wish I Were Blonde-Blonde!”
Featuring Joico Artistic Educator, Mai HernandezWhen Joico Artistic Educator, Mai Hernandez’s client asked for a super-blonde, almost platinum look, s...
The Clean, Green Dry-Hair Routine20240219163241
The Clean, Green Dry-Hair Routine
Dull, no shine, frizz, tangles…they’re all characteristics of hair desperately in need of moisture. When you’re ready for a rescue, try this clean, na...
