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Joico Destination Education

We're bringing JOI to the world with a 7-day learning extravaganza designed to lift you to a whole new level. Watch industry stars in action; learn how to grow your biz; rock out at cool theme parties; and take in the hottest trends, tips, and dynamic demos. It’s a play-cation you’ll never forget.


Loyalty Has Many Rewards

More Points… More Rewards… All-New Diplomat Level


You asked and we listened. And now we’re taking all your excellent suggestions for enhancing Joico’s Insider Rewards program and making them a reality.

In 2017, Insider Rewards salons will earn more reward points for both color and non-color JOICO products at every level.

Here’s just one example:

In past years, Royal Level salons earned 5 points per dollar for every color purchase. Starting right now, you’ll earn 17 points per dollar; plus access to a rewards collection that’s been expanded to include awesome products, merchandise, and even personal travel prizes.

We also want to let our fans know that we appreciate loyalty at every level; to that end, we’re adding a new Diplomat tier, allowing salons and stylists with quarterly purchases as low as $500 to also earn those valuable Insider Rewards points.

Joico’s got lots of exciting news and innovation in the making, and we don’t want you to miss a minute of it! Joi-n us today and reap the benefits.

Got questions? Give us a call at Joico Insider Rewards program headquarters: Our toll-free number is 888-371-0252 (9 AM -5 PM Monday – Friday Eastern Time).

IMPORTANT: All Insider Rewards points earned for Joico purchases through December 31, 2016 must be redeemed by September 30, 2017.

Rewards Login