Celebrate Joico’s 50th Anniversary with BIG pro prizes and giveaways every single month throughout 2025.

From beauty hauls to scholarships, jet-setting education trips to – yes – an actual CAR, get ready to be spoiled with sweeps.

WIN A YEAR OF EDUCATION EXCELLENCE

Get ready to level up your artistry, your business, and your brand. Five winners will score A Year of Joico Education Excellence, a next-level experience that includes exclusive virtual education classes and a trip to the 2026 Behind the Chair Show in Ft. Lauderdale, FL.

Throughout 2026, winners will be mentored by Joico’s top talent, learning everything from mastering client communication and salon business strategy to creating killer content and custom color formulations. Each class dives deep into the real tools that drive success behind the chair and beyond:

Let’s Get ‘Reel’ About Social with Cynthia Baker, Turn your scroll into strategy and build a digital brand that shines.

Tech Talk: The Formula for Healthy Hair with Brandon Corbitt, Get geeky about Joico innovation and the science of shine.

Personalized Color with the Joi Color System with Olivia Thompson & Ricardo Santiago, Blend creativity and chemistry to craft custom color magic.

Talk That Talk: Communication that Clicks with Richard Mannah, Build confidence, connection, and communication skills that grow your business.

Main Character Content with Melissa Maloney, Create scroll-stopping content that looks stunning and performs.

A Year of Joico Education Excellence isn’t just about learning, it’s about transformation. It’s your all-access pass to mentorship, mastery, and moments of pure Joi.

a year of joico education excellence

ENTER HERE FOR YOUR CHANCE TO WIN THE BUNDLE.

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This promotion is only for professional hairdressers and by checking this box, I attest and affirm that I am a professional hairstylist/colorist with a current and valid cosmetology license to practice in the United States of America, and if I am selected as a potential winner I agree to provide proof of such if asked, and failure to do so may result in my disqualification. For full eligibility and rules see the complete rules here.*
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NO PURCHASE NECESSARY. Void where prohibited and outside US. Open only to licensed haircare professionals who are legal residents of the 50 U.S. (+ DC) and 18 yrs+ (19 yrs+ in AL/NE, 21 yrs+ in MS) at entry. Runs 11/1/25 (12:00am PT) through 12/31/25 (11:59pm PT). Visit http://joico.com/pro-giveaways/ to complete the entry form. Prize package: airfare/hotel/VIP ticket to BTC Show 2026, Aug 22-25, 2026 in Ft. Lauderdale, FL; 5 virtual education classes w/ Joico experts; and 1 JoiColor System “Get Started Kit” (ARV: $5,300). 5 prizes available. Odds of winning depend on number of entries received. For rules, prizing, and restrictions visit https://joico.com/contest-rules. Sponsor: Henkel Corporation acting through its Joico division.

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It’s going to be a BIG year! Are you ready for the next 50?

text: redefining healthy hair, since forever.