Question:
What’s super smooth, glossy, shiny, and mimics the intense reflection of a polished mirror?
Answer:
Glass Hair — the hottest viral hair trend on the beauty scene these days.
And with the help of Joico Global Artistic Director, Richard Mannah, we’re about to show you how to get the look at home, using one genius product and your trusty blow dryer.
Let’s get into it….
Meet Joico’s NEW DREAM BLOWOUT GLASS 72-HR FRIZZ FIGHTER
What it does for your hair…
Ultra-reflective shine
Silky-smooth texture, no frizz in sight
Nourished, moisturized strands
Healthy look and feel
Hair that resists the effects of humidity
This instant, heat-activated styler bursts the humidity bubble and delivers 72 hours* of frizz control for a smooth, glassy-like shine that lasts for 3 days*. Forming a shield around the cuticle that seals in moisture and locks out frizz, Dream Blowout Glass provides the humidity resistance and control that long-hauls your beautiful blowout. Developed with nourishing Sea Kelp, the detangling formula also protects against thermal/heat damage up to 400°, helping to reduce breakage** and leaving the hair stunningly silky and smooth.
How you apply it is EVERYTHING.
Spray Dream Blowout Glass liberally (really saturate the hair!) onto clean, damp strands and comb through.
Now, start blow-drying, using a brush with lots of tension to activate the product.
Super important note: Don’t apply other styling products until hair is fully dry.
An added bonus: Use Dream Blowout Glass to finish and set your blowout, giving it 3-day longevity.
The ultimate testimonial:
Joico Global Artistic Director, Richard Mannah, who hails from Florida, knows a thing or two about what happens to hair in humidity. “Here in Florida, humidity is brutal. After using Dream Blowout Glass, hair is instantly smoother, and I’ve seen those results last longer — even the next three days, without the hair puffing up or frizzing out. It’s the DREAM product for anyone with medium-to-coarse texture who struggles with frizz or blowouts not lasting. It’s transformative for them, giving that silky, glassy finish without flattening or weighing down the hair.”
“Dream Blowout Glass is truly effortless. It glides through the hair without weighing it down. You just take large sections and spray onto damp hair, then begin blow-drying. It’s that easy.”
The proof is in the pictures.
See what happened when we let off some steam…
Forget humid weather — Dream Blowout Glass stands up to the rigors of a real, live hand-steamer. Joico pros pointed the steamy nozzle at hair treated with our shine-enhancing, protective formula and proved that the silky, reflective finish of Dream Blowout Glass doesn’t blink or budge when the damp heat is on.
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