WHICH CLEAN HAIRCARE PRODUCTS ARE RIGHT FOR YOU
Stylist Spotlight: Meet Janae Miller20240626193312
Stylist Spotlight: Meet Janae Miller
We love showcasing the extraordinary talent of our Joico artists, and today’s Stylist Spotlight features a pro you won’t want to miss: Come meet Austi...
Joi & Juneteenth: A Generational Celebration20240619092000
Joi & Juneteenth: A Generational Celebration
As we recognize & celebrate Juneteenth, we’re honored to share a thought-provoking video created by Joico Global Technical Director, Jeannetta Wal...
Diversity, Equity, and Inclusion: The Conversation Continues…20240613163523
Diversity, Equity, and Inclusion: The Conversation Continues…
Recently, Joico Global Technical Director, Jeannetta Walker-Rodgers, sat down for a deeply insightful chat with Ariona Beninato, founder of Collective...
Let’s Talk Empowerment & Equity20240610173031
Let’s Talk Empowerment & Equity
Meet Joico Global Technical Director Jeannetta Walker-Rodgers…With 20+ years’ experience in hairstyling, coloring, and extensions under her belt, Chic...
7-Second Bond Builder Takes Tiktok by Storm!20240606160555
7-Second Bond Builder Takes Tiktok by Storm!
Watch the video that’s blowing up on TikTok…Almost 900K viewers watched beauty influencer, Cici Michele (@_cicimichele), cut her time-consuming health...
Good Housekeeping Winner! Inner Joi Strengthen Shampoo and Conditioner20240603163037
Good Housekeeping Winner! Inner Joi Strengthen Shampoo and Conditioner
“It scored best for thorough cleansing, making hair feel stronger…” reported the editors of Good Housekeeping, who gave Inner Joi Strengthen Shampoo a...
Cosmopolitan’s Award Pick: Inner Joi Hydrate Detangler20240530171433
Cosmopolitan’s Award Pick: Inner Joi Hydrate Detangler
Recently, “25 outrageously choosy, beauty-obsessed editors” at Cosmo, tested about 500 different beauty products to narrow down the best of the best. ...
Inner Joi Hydrate Detangler Double Award Winner!20240517162531
Inner Joi Hydrate Detangler Double Award Winner!
The ultimate proof of greatness: Inner Joi Hydrate Detangler didn’t just nab Good Housekeeping magazine’s ultimate “Seal” of approval; it also won Cos...
Trending on Refinery29: Our Blonde Balayage Transformation!20240516205515
Trending on Refinery29: Our Blonde Balayage Transformation!
Featuring Joico Global Brand Ambassador and Artistic Director, Larisa LoveAfter a decade-old color disaster, the beautiful brunette hadn’t let anyone ...
Transform Your Blonde: A DIY Fix20240513172855
Transform Your Blonde: A DIY Fix
Blonde may just be the most personal of hair colors – nailing EXACTLY the right tone, shade, or brightness is always high priority. And while some wan...
