Happy National Hairstylist Appreciation Day!20220425070045
THE TOP 10 REASONS WE LOVE HAIRSTYLISTS…It's National Hairstylist Appreciation Day! And we have ten solid reasons to adore the dynamic, creative, pati...
Celebrate Earth Day! 5 Joi-Filled Ways20220422050031
HONORING EARTH DAYWhat’s not to love about a day that exists for the soul(filling) purpose of being kinder and gentler to the world around us? Here at...
This or That? The Air-Dry/Blow-Dry Challenge20220415050025
AIR DRY VS BLOW DRYDo you know when to blow? And when to go heat free? We’re putting Dream Blowout Protection Crème and Zero Heat Air Dry Crème in the...
Doja Cat at the Grammy’s: Big Hair Reveal20220411134534
THE COOLEST CATFeaturing Joico Celebrity Hairstylist, JStayReady View this post on Instagram A post shared by Joico (@joico)Photo credit: Ja...
5 Products That Ulta Fans Totally LOVE!20220408074434
THE ULTA-MATE 5The true test of a rock-star hair product? One that has scores of rave reviews from Ulta shoppers. Today, we’re bringing you five big-t...
How very Zendaya! Steal this Sparkle…✨20220406151224
ZENDAYA’S RED-CARPET STYLEFeaturing Celebrity Hairstylist, Antoinette Hill View this post on Instagram A post shared by Joico (@joico)...
We’re Translating Salon-Speak for You20220401050017
SALON SPEAK: CUT AND DRIEDFeaturing Richard Mannah, Joico Global Pro StylistWant to avoid all those miscommunications in the hair chair so you get the...
Here’s the Haircut for Long-Hair Lovers!20220329050039
SPRING’S “LONG-HAIR” HAIRCUTWITH JOICO GLOBAL ARTISTIC DIRECTOR, RICHARD MANNAHLove your length but want something a little fresh, edgy --- and not to...
Afraid of Bangs? We Got You…20220315050025
Commitment-Free BangsWith Joico Celebrity Artist, Jill Buck, of 901 SalonIt’s that snip-snip almost everyone regrets at some point in their life. (Che...
Try This Next-Day Curl Hack…20220311050020
Featuring Global Brand Storyteller, Olivia SmalleyEver wake up and realize yesterday’s curls have basically gone limp? Time for a quick-and-easy fix f...