The Four Seasons: Weatherproof Your Bridal Hair20230116160710

The Four Seasons: Weatherproof Your Bridal Hair

Rain may be the nemesis of a wedding-day ‘do; but any climate/condition/time of year can do a number on carefully coiffed hair if you’re not in protec...
The Real Dirt On Hair Washing20230113055838

The Real Dirt On Hair Washing

Yes, we’re always telling you not to over-wash your hair because it can cause a whole host of problems, from color fading to dryness. BUT…it’s also po...
Layer Your Hair products: 5 Combos To Try20230108224040

Layer Your Hair products: 5 Combos To Try

Featuring:Richard Mannah, Joico Global Artistic DirectorKatie Alm, Joico Artistic EducatorLayering isn’t just for skincare anymore; it’s also the secr...
Joi-ful Hair Trends for 202320230105130446

Joi-ful Hair Trends for 2023

When the clock strikes 12, it’s out with the old and in with the new! And what better way to slay than by getting a sizzling new haircut, cool color c...
Bouncy Hair: Here’s How to Get It!20230102234542

Bouncy Hair: Here’s How to Get It!

Nothing feels better than hair that bounces with healthy, joi-ful movement. (Remember those childhood ponytails that used to sway from side to side?) ...
Make Your Color Worth TWICE the Price20221227050023

Make Your Color Worth TWICE the Price

With Joico Global Brand Storyteller, Olivia ThompsonWant to know how to make your $200 hair-color worth, oh, say, $400? Just follow these insider tips...
Dry Hair? Answer These Questions Asap!20221223050040

Dry Hair? Answer These Questions Asap!

Fact: Winter months can suck the life right out of your hair.Fact: When that happens, hair looks dull and dry.Fact: You don’t have to live with it.We’...
Get the Party Started! 3 NYE Looks to Try20221219210425

Get the Party Started! 3 NYE Looks to Try

With Joico Artistic Educator, Katie AlmThe New Year’s Eve countdown begins on December 31st; and now’s the time to lock in a look that will take you t...
Brrr! 5 Ways to Winterize Your Hair20221213050050

Brrr! 5 Ways to Winterize Your Hair

Winter is here! And like everything else in your life (coats, sweaters, tires, hose bibs!), it’s time to switch things up and protect your hair from t...
Dash-n-Smash! Super-Fast Holiday Hair20221210090216

Dash-n-Smash! Super-Fast Holiday Hair

With Joico Artistic Educator, Mai HernandezWant a fun and flirty holiday hairstyle that you can pull together when the clock is ticking? Try this supe...