Get the Party Started! 3 NYE Looks to Try20221219210425

Get the Party Started! 3 NYE Looks to Try

With Joico Artistic Educator, Katie AlmThe New Year’s Eve countdown begins on December 31st; and now’s the time to lock in a look that will take you t...
Brrr! 5 Ways to Winterize Your Hair20221213050050

Brrr! 5 Ways to Winterize Your Hair

Winter is here! And like everything else in your life (coats, sweaters, tires, hose bibs!), it’s time to switch things up and protect your hair from t...
Dash-n-Smash! Super-Fast Holiday Hair20221210090216

Dash-n-Smash! Super-Fast Holiday Hair

With Joico Artistic Educator, Mai HernandezWant a fun and flirty holiday hairstyle that you can pull together when the clock is ticking? Try this supe...
The Case For (Color) Therapy20221206050057

The Case For (Color) Therapy

With Joico Artistic Educator, Katie AlmJoico Artistic Educator, Katie Alm, is fiercely protective of color. (Both hers AND her clients’.) And to prove...
Now THIS is How You Get Major Volume!20221130050006

Now THIS is How You Get Major Volume!

With Joico Artistic Educator, Mai Hernandez Everyone loves a really voluminous hairstyle. But not everyone knows how to recreate it after leaving the ...
Do This, Not That! The Hair-Gadget Guide20221118050003

Do This, Not That! The Hair-Gadget Guide

Hair tools are the proverbial double-edged sword: It’s a given that they can cause damage; but they’re also the icing on the cake to a good-hair day. ...
Damage Control: One Hairdresser’s Confessional20221115050022

Damage Control: One Hairdresser’s Confessional

Featuring Global Brand Storyteller, Olivia ThompsonJoico Global Brand Storyteller, Olivia Thompson, is known for her juicy hair confessionals and DIY ...
1-Minute Holiday Hair. Blink & You’ll Miss It!20221111050039

1-Minute Holiday Hair. Blink & You’ll Miss It!

Featuring Joico Celebrity Artist, Jill Buck, of Salon 901Joico Celebrity Artist, Jill Buck of LA’s Salon Nine Zero One, has done it again! Watch her g...
Zzzzz…Pamper Your Hair While You Sleep!20221108050045

Zzzzz…Pamper Your Hair While You Sleep!

Want the easiest healthy-hair routine ever? Consider trying these surprising while-you-slumber tips that actually care for – and even repair – hair du...
JOICON 2022: The Highlight Reel20221107050006

JOICON 2022: The Highlight Reel

Our biggest goal here at Joico? Delivering the very best education, the most exciting new products, and making sure you have fun with ALL of it. That ...