Kate Hudson: Our Global Celebrity Spokesperson (Because We’ve Loved Her. Since Forever.)20250316231620
The best way to kick off our big 50th anniversary this year? By sharing the truly joi-ful news that actress / singer / entrepreneur, Kate Hudson, has ...
Weekend 2 Debut: Sabrina Carpenter’s Festival Hair20240425082959
Featuring Joico Guest Artist, Scott KingIt was a pivot from super-finished, luxe waves on opening weekend, to a “more undone, textured look” for his g...
Hollywood Hair: Simply “Da’Vine!”20240314114756
Featuring Joico Guest Artist, Tai SimonWinning actress and winning hair! When Hollywood gathered for their biggest night of accolades, actress Da’Vine...
Classic Hollywood Glam is Back!20240312204906
Featuring Joico Guest Artist, Tai SimonWhen Zendaya hit the red carpet this week on what is, undoubtedly, the film industry’s biggest night, she broug...
Hilary’s Bonding with Blonde20231219170828
Featuring Celebrity Stylist, Nikki Lee, of Nine Zero One Salon View this post on Instagram A post shared by Nikki Lee | Hairstylist (@nikkil...
Hollywood for the Holidays… Get Gaga’s Glam20231217193646
Featuring Joico Celebrity Artist, Frederic AspirasWhen Lady Gaga appeared at the L.A. movie premiere of "Maestro" – walking the red carpet once again ...
Gaga’s Jazzed-Up Hair20231208082717
Featuring Joico Celebrity Artist, Frederic AspirasLady Gaga’s recent five-act jazz and piano show in Vegas was a decided nod to vintage Hollywood croo...
Back To The Oscars They Go!20230310113813
Featuring Joico Celebrity Artist, Frederic AspirasIt was only a year ago that Gaga’s mane man, Joico Celebrity Artist, Frederic Aspiras, became the se...
Gaga’s Chromatica Tour Style Magic20221019131405
View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras)Gaga’s Chromatica Ball stadium tour exploded onto stages t...
How To Get Some “Very Peri” In Your Life20220818050050
A PASSION FOR PERIWINKLE View this post on Instagram A post shared by FREDERIC ASPIRAS (@fredericaspiras)How could we NOT love a shade that’...