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You’re about to make your blonde clients soooo joi-ful -- because 9 brand-new LumiShine Demi Permanent Liquid shades have arrived to expand your super...
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We could go on for hours, singing the praises of Joico Social Hub – our brand-new (FREE) digital platform designed to help salons and stylists amp up ...
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Featuring Cynthia Baker, CEO of Saga HausNo matter how large or small your business, social media has become the career-making tool. These days, it’s ...
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Featuring Cynthia Baker, CEO of Saga HausIt doesn’t matter if you’re a tiny one-person booth rental, or the owner of a sizzling urban mega salon: Soci...
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Are you ready to get social?With Joico Social Hub, we do all the work! Want to create exciting social-media content, but don’t know where to start? To...
JOICON 2022: The Highlight Reel20221107050006
Our biggest goal here at Joico? Delivering the very best education, the most exciting new products, and making sure you have fun with ALL of it. That ...
The Big BTC Recap – From Us To You!20220907221245
“MAKE BELIEVE” BTC 2022 RECAPThis year’s annual Behind The Chair extravaganza may have been titled, “Make Believe” -- but, trust us, the magic was REA...
HOT! We Have Blonde Life News For You!20220830114344
BLONDE LIFE: HOT NEWSIf you already love Blonde Life, today’s reveal is going to make you jump for joi. If you haven’t tried it yet – we’re pretty sur...
This LumiShine Hair Color Cheat Sheet Makes Things Easy!20220725064454
LUMISHINE SHORT CUTSYes, LumiShine offers dazzling, radiant color with twice the shine and mega softness. But did you know it’s also the color line th...