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The Secrets Behind Gaga’s Movie Hair! ?

GAGA’S GUY TELLS ALLFeaturing Joico Celebrity Artist, Frederic Aspiras…If there were ever a Q/A to sit in on, this was the one: Gaga’s personal hairst...
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Big Change Series: How To Negotiate A Big Color Change

COLOR-CHANGE TALKING POINTSWith Joico Celebrity Artist, Jill Buck, of Salon 901Coloring your hair for the very first time? Taking the plunge and going...
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Trend Alert: Larisa Love’s Favs! ❤️

TRENDS YOU’LL “LOVE”Featuring Joico Brand Ambassador, Larisa LoveJoico Global Brand Ambassador, Larisa Love, is super pumped for 2022? Why? Because sh...
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Valentine’s Hair Hack: A Pop Of Pink!?

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3 Color Looks: 10-Minutes Each!

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Speed Up Those Multi-Service Appts

I WANT IT ALL!Featuring Joico Global Brand Ambassador, Larisa LoveGottta love a client who loves getting her hair done. This “I Want It All Crystalle”...
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Time to set your 2022 education goals!

GOALS = SCORE!Hear that page turning? That’s the calendar telling you it’s time to map out some new education goals for 2022; the kind that help you r...
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Yikes! This Quiz Uncovers Damage

DAMAGE CONTROL: THE QUIZDespite your best intentions, damage can sneak up on you; and once you notice it, the deed’s already done. Let’s find out if y...
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These education videos are on fire! ?

TRENDSETTING VIDEOSFeaturing Joico Global Brand Artistic Director, Richard MannahThere’s good reason these “cutting-edge” education demos went viral; ...
New year, New You! Hair Trends 202220220118123223

New year, New You! Hair Trends 2022

NEW YEAR, NEW YOU!Time to turn over a new leaf (plus a new page in the calendar) and get ready to sizzle your way through 2022! From hot new haircuts ...