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This Hilary Duff Blonde Formula is a Keeper!20220614050036
This Hilary Duff Blonde Formula is a Keeper!
THE HOTTEST BLONDEOne look at a recent Instagram post of Nine Zero One Salon superstar, Nikki Lee, and it’s pretty clear why her celeb client, Hilary ...
Get “Ready!” to Be Inspired by Doja’s Pro!20220613161853
Get “Ready!” to Be Inspired by Doja’s Pro!
READY, SET, GO!There’s possibly no better way to embrace and elevate the talent of our Black American artists, than to celebrate the creative genius o...
Super-Easy Trend: Palm Painting Highlights!20220609050033
Super-Easy Trend: Palm Painting Highlights!
PALM-PAINTING HIGHLIGHTSWith Joico Celebrity Artist, Jill Buck Of Salon 901Imagine creating stunning blonde highlights WITHOUT brushes, combs, boards,...
Joico’s Feeling Pride Today…🌈20220607111616
Joico’s Feeling Pride Today…🌈
FEELING THE PRIDEAs the haircare company that’s all about joi, Pride Month packs a powerful punch. In fact, we can think of no better time to celebrat...
Three Blonde Hair Hacks That Change The Game20220607050037
Three Blonde Hair Hacks That Change The Game
HOW TO HANDLE PURPLEWith Joico Global Brand Storyteller, Olivia SmalleyWant your blonde hair to be the very best it can be? Just follow the lead of Jo...
Latest Hair-Color Inspo? FLOWERS!20220606050037
Latest Hair-Color Inspo? FLOWERS!
FLORAL DELIVERYFeaturing Joico Global Brand Ambassador, Larisa LoveHow to quickly cover gray and give your brunette client a rosy outlook for spring/s...
Our Pro Takes Great Pride – In Work AND In Life 🏳️🌈20220603050055
Our Pro Takes Great Pride – In Work AND In Life 🏳️🌈
PRIDE & JOI:JOICO MASTER ARTIST, BRANDON CORBITT“As hairdressers, we touch more hearts than hair.” It’s a mantra of inclusivity that Joico Master ...
Brunette to Blonde – One Step at a Time20220602050003
Brunette to Blonde – One Step at a Time
BACK TO BLONDE WE GO…Featuring Joico Celebrity Artist, Jill Buck, of Salon 901“My client decided to try brunette for about four months; and then she w...
Sustainability Makes Us Joi-Ful! 🌎20220527050025
Sustainability Makes Us Joi-Ful! 🌎
CLEAN CONSCIENCEAs a joi-ful beauty company, we’re committed to keeping hair clean and healthy. And as part of the Henkel family, we’re just as commit...
How AAPI Hero, Frederic Aspiras, Is Giving Back20220526131628
How AAPI Hero, Frederic Aspiras, Is Giving Back
HONOR ROLEThere were so many reasons we honored Gaga’s Oscar-nominated hair hero, Frederic Aspiras, earlier this month in Beverly Hills. But perhaps n...
