The best way to kick off our big 50th anniversary this year? By sharing the truly joi-ful news that actress / singer / entrepreneur, Kate Hudson, has joined our brand as Global Celebrity Spokesperson. We tapped this Hollywood darling – and her infectious sense of joi – to join us for this ultimate season of celebration because, frankly, we can’t think of a celeb who more perfectly exemplifies Joico’s positivity and passion for healthy hair.
The best way to kick off our big 50th anniversary this year? By sharing the truly joi-ful news that actress / singer / entrepreneur, Kate Hudson, has joined our brand as Global Celebrity Spokesperson. We tapped this Hollywood darling – and her infectious sense of joi – to join us for this ultimate season of celebration because, frankly, we can’t think of a celeb who more perfectly exemplifies Joico’s positivity and passion for healthy hair.
Best known for her unforgettable roles in Almost Famous, How to Lose a Guy in Ten Days, and Bride Wars, Kate will be delivering that always- authentic, iconic, spirited life of easygoing chic, as she gives you a glimpse inside her busy world in Southern California; speaking personally about how she always takes time to find her “joi. ”
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This lively partnership will also put you up front and center in other exciting areas of Kate’s life, including her flourishing singing and music career: Last year, the Golden Globe winner and Academy Award-nominated actress released her studio album, Glorious, which debuted at No. 5 on the Emerging Artists chart, according to Billboard.
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She stars this year in Running Point, a sports comedy series created by Elaine Ko, Mindy Kaling, Ike Barinholtz, and David Stassen, coming to streaming audiences on Netflix.
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We can’t WAIT for you to see this incredible Kate-meets-Joico collaboration come to life. Stay tuned!
