The old lather-rinse-repeat routine works just fine on the regular. But if you’re prone to build-up – and most people are – detoxing your hair every few weeks with a targeted product is a really smart idea. An excellent clarifying cleanser, like Joico’s NEW Defy Damage Detox Shampoo (more on this hero product in a minute), is specifically designed to remove the impurities that wreak havoc on otherwise good-hair days.
When to detox…
1. Hair looks dull and limp
2. Hair feels heavy and dirty
3. You have a build-up of product residue
4. You notice your products aren’t working as well
5. You’re noticing a dip in hair health
6. You use a lot of dry shampoo
7. You have hard water
8. You’re in the pool or ocean a lot
9. Your scalp feels itchy
10. You want the best results from your hair-color appointments
A single, transformational treatment for hair and scalp, Detox Shampoo…
Whisks away traces of hard water, minerals, metals, and layers of accumulated product – the kind of buildup that can leave hair looking dull, dry, damaged, brassy, even green at times.
Features the bond-building power of the Defy Damage collection.
Contains activated charcoal and bio-based chelator — a vegan formulation that dives deep for the ultimate refresh.
It’s color-safe, paraben-free, and free of SLS/SLES Sulfates*.
*SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
Watch Detox Shampoo in action, here:
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